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Category Archives: Interactive Fiction

Sherlock: The Riddle of the Crown Jewels

Sherlock

Bob Bates, the last person in history to author an all-text Infocom adventure game, came to that achievement by as circuitous a path as anyone in a 1980s computer-game industry that was positively brimming with unlikely game designers.

Born in suburban Maryland in 1953, the fourth of the eventual eight children of James and Frances Bates, Bob entered Georgetown University on a partial scholarship in 1971 to pursue a dual major in Philosophy and Psychology. He was interested in people in the abstract, and this seemed the perfect combination of majors to pursue that interest. He imagined himself becoming a teacher. But as it turned out, the combination served equally well to prepare the unwitting Bob for a future in game design. At Georgetown, a Philosophy degree was a Bachelor of Arts, Psychology a Bachelor of Science, meaning he found himself taking a very unusual (and demanding) mixture of  liberal-arts and hard-science courses. What better preparation can there be for the art and science of game design?

Unlike the majority of Georgetown students, Bob didn’t have a great deal of familial wealth at his disposal; it was only thanks to the scholarship that he could attend at all. Thus he was forced to take odd jobs throughout his time there just to meet the many demands of daily life that the scholarship didn’t cover. Early on in his time at university, he got a job in Georgetown’s Sports Information Department that carried with it a wonderful perk: he could attend sporting events for free. When that job ended after about a year, Bob, a big sports fan, was left trying to scheme another way to get into the events. The solution he hit upon was working as a reporter for the sports department of the university newspaper. Access restored and problem solved.

The idea of becoming a writer had never resonated with Bob prior to coming to the newspaper, but he quickly found that he not only enjoyed it but was, at least by the accounts of the newspaper’s editors and readers, quite good at it. “That’s the point at which my aspiration switched,” says Bob, “from being a teacher to being a writer.” Soon he became sports editor, then the managing editor of the newspaper as a whole as well as the pseudonymous author of a humor column. His senior year found him editor-in-chief of the university’s yearbook.

Upon graduating from Georgetown in 1975, he still needed to earn money. On a job board — a literal job board in those days — he saw a posting for a tour guide for the Washington, D.C., area. The job entailed managing every aspect of group tours that were made up  of folks from various clubs and organizations, from schoolchildren to senior citizens. Bob would be responsible for their entire experience: meeting them at the airport, making sure all went well at the hotel, shepherding them from sight to sight, answering all of their questions and dealing with all of their individual problems. Just as his experience at the newspaper had taught him to love the act of writing, Bob found that working as a tour guide uncovered another heretofore unknown pleasure and talent that would mark his future career: “explaining places and history to people, explaining what happened and where it happened.” “These places were interesting to me, and therefore I tried to make them interesting for other people,” he told me — an explanation that applies equally to his later career as an adventure-game designer, crafting games that more often than not took place in existing settings drawn from the pages of history or fiction.

For Bob the aspiring writer, the working schedule of a tour guide seemed ideal. While he would have to remain constantly on the clock and on-hand for his clients during each tour of anywhere from three to seven days, he could then often take up to two weeks off before the next. The freedom of having so many days off could give him, or so he thought, the thing that every writer most craves: the freedom to write, undisturbed by other responsibilities.

Still, the call of the real world can be as hard for a writer as it can for anyone else to resist. Bob found himself getting more and more involved in the day-to-day business of the company; soon he was working in the office instead of in the field, striking up his own network of contacts with clients. At last, feeling overworked and under-compensated for his efforts, he founded a tour company of his own, one that he built in a very short period of time into the largest of its type in Washington, D.C.

By 1983, now married and with his thirtieth birthday fast approaching, Bob felt himself to be at something of a crossroads in life. Plenty of others — probably the vast majority — would have accepted the thriving tour company and the more than comfortable lifestyle that came with it, would have put away those old dreams of writing alongside other childish things. Bob, however, couldn’t shake the feeling that this wasn’t all he wanted from life. He sold the company to one of its employees when he was still a few weeks shy of his thirtieth birthday in order to write The Great American Novel — or, at any rate, an American novel.

The novel was to have been a work of contemporary fiction called One Nation Under God, an examination of the fraught topic, then and now, of prayer in American public schools, along with the more general mixing of politics and religion in American society — of which mixing Bob, then and now, is “extremely not in favor.” The story would involve a group of schoolchildren who came to Washington, D.C., on a tour — “that would be the write what you know part of the exercise,” notes Bob wryly — and got caught up in the issue.

But nearly two years into the writing, the novel still wasn’t even half done, and he still didn’t even have a contract to get it published. He reluctantly began to consider that, while he was certainly a writer, he might not be a novelist. “I need to find a different way to make money from this writing business,” he thought to himself. And then one day he booted up Zork, and the wheels started turning.

The edition of Zork in question ran on an old Radio Shack TRS-80 which Bob’s dad had given him to use as a replacement for the typewriter on which he’d been writing thus far. Bob had not heretofore had any experience with or interest in computers — he gave up his beloved old Selectric typewriter only very reluctantly — but he found Zork surprisingly intriguing. The more he played of it, the more he thought that this medium might give him an alternative way of becoming a writer, one with a much lower barrier to entry than trying to convince a New York literary agent to take a chance on a first-time novelist.

A lifelong fan and practitioner of barbershop harmony, Bob was singing at the time with a well-known group called the Alexandria Harmonizers. Another member, with whom Bob had been friends for some time, was a successful businessman named Dave Wilt, owner of a consulting firm. An odd remark that Dave had once made to him kept coming back to Bob now: “If you’re ever interested in starting a business, we should talk.” When Bob screwed up his courage and proposed to Dave that they start a company together to compete with Infocom, the latter’s response was both positive and immediate: “Yes! Let’s do that!”

While he had little personal interest in the field of computer gaming, Dave Wilt did have a better technical understanding of computers than Bob. Most importantly, he had access to systems and programmers, both through his own consulting firm and in the person of his brother Frederick, a professional programmer. A three-man team came together in some excess office space belonging to the Wilts: Dave Wilt as manager and all-around business guy, Frederick Wilt as programmer and all-around technical guy, and Bob as writer and designer.

They decided to call their little company Challenge, Inc. Ironically in light of Bob’s later reputation as a designer of painstakingly fair, relatively straightforward adventure games, the name was carefully chosen. “If you think an Infocom game is hard,” went their motto, “wait until you try a Challenge game!” A connoisseur of such hardcore puzzles as the cryptic crosswords popular in Britain, Bob wanted to make their text-adventure equivalent. In commercial terms, “it was exactly the wrong idea at the wrong time,” admits Bob. It was also an idea that could and very likely would have gone horribly, disastrously wrong in terms of game design. If there’s a better recipe for an unplayable, insoluble game than a first-time designer setting out to make a self-consciously difficult adventure, I certainly don’t know what it is. Thankfully, Infocom would start walking Bob back from his Challenging manifesto almost from the instant he began working with them.

The deal that brought Challenge, Infocom’s would-be competitor, into their arms came down to a combination of audacity and simple dumb luck. It was the Wilts who first suggested to Bob that, rather than trying to write their own adventuring engine from scratch, they should simply buy or license a good one from someone else. When Dave Wilt asked Bob who might have such a thing to offer, Bob replied that only one company could offer Challenge an engine good enough to compete with Infocom’s games: Infocom themselves. “Well, then, just call them up and tell them you want to license their engine,” said Dave. Bob thought it was a crazy idea. Why would Infocom license their engine to a direct competitor? “Just call them!” insisted Dave. So, Bob called them up.

He soon was on the phone with Joel Berez, recently re-installed as head of Infocom following Al Vezza’s unlamented departure. Berez’s first question had doubtless proved his last in many earlier such conversations: did Bob have access to a DEC minicomputer to run the development system? Thanks to the Wilts’ connections, however, Bob knew that they could arrange to rent time on exactly such a system. That hurdle cleared, Berez’s first offer was to license the engine in perpetuity for a one-time fee of $1 million, an obvious attempt, depending on how the cards fell, to either drive off an unserious negotiator or to raise some quick cash for a desperately cash-strapped Infocom. With nowhere near that kind of capital to hand, Bob countered with a proposal to license the engine on a pay-as-you-go basis for $100,000 per game. Berez said the proposal was “interesting,” said he’d be back in touch soon.

Shortly thereafter, Berez called to drop a bombshell: Infocom had just been bought by Activision, so any potential deal was no longer entirely in his hands. Jim Levy, president of Activision, would be passing through Dulles Airport next Friday. Could Bob meet with him personally there? “I can do that,” said Bob.

Levy came into the meeting in full-on tough-negotiator mode. “Why should we license our engine to you?” he asked. “You’ve never written a game. What makes you think you can do this?” But Bob had also come prepared. He pulled out a list of all of the games that Infocom had published. With no access to any inside information whatsoever, he had marked on the list the games he thought had sold the most and those he thought had sold the least, along with the reasons he believed that to be the case for each. Then he outlined a plan for Challenge’s games that he believed could place them among the bestsellers.

Bob’s plan set a strong precedent for his long career to come in game development, in which he would spend a lot of his time adapting existing literary properties to interactive mediums. Under the banner of Challenge, Inc., he wanted to make text-adventure adaptations of literary properties possessed of two critical criteria: a) that they feature iconic characters well-known to just about every person in the United States if not the world; and b) that they be out of copyright, thus eliminating the need to pay for licenses that Challenge was in no position to afford. He already had the subjects of his first three games picked out: Sherlock Holmes, King Arthur, and Robin Hood, in that order — all characters that Bob himself had grown up with and continued to find fascinating. All were, as Bob puts it, “interesting people in interesting places doing interesting things.” How could a budding game designer go wrong?

Levy was noncommittal throughout the meeting, but on Monday Bob got another call from Joel Berez: “Let’s forget this licensing deal. Why don’t you write games for Infocom?” Both Activision and Infocom loved Bob’s plan for making adventurous literary adaptations, even coming up with a brand name for a whole new subset of Infocom interactive fiction: “Immortal Legends.” The idea would only grow more appealing to the powers that were following Jim Levy’s ouster as head of Activision in January of 1987; his successor, Bruce Davis, brought with him a positive mania for licenses and adaptations.

We should take a moment here to make sure we fully appreciate the series of fortuitous circumstances that brought Bob Bates to write games for Infocom. Given their undisputed position of leadership in the realm of text adventures, Bob’s inquiry could hardly have been the first of its nature that Infocom had received. Yet Infocom had for years absolutely rejected the idea of working with outside developers. What made them suddenly more receptive was the desperate financial position they found themselves in following the Cornerstone debacle, a position that made it foolhardy to reject any possible life preserver, even one cast out by a rank unknown quantity like Bob Bates. Then there was the happenstance that gave Bob and the Wilts access to a DECsystem-20, a now aging piece of kit that had been cancelled by DEC a couple of years before and was becoming more and more uncommon. And finally there came the Activision purchase, and with it immediate pressure on Infocom from their new parent to produce many more games than they had ever produced before. All of these factors added up to a yes for Challenge after so many others had received only a resounding no.

In telling the many remarkable stories that I do on this blog, I’m often given cause to think about the humbling role that sheer luck, alongside talent and motivation and all the other things we more commonly celebrate, really does play in life. In light of his unique story, I couldn’t help but ask Bob about the same subject. I found his response enlightening.

In the course of my subsequent career, I ended up rubbing shoulders with lots of very, very well-known authors. Sitting with them informally at dinners and various events and listening to their stories, every single one of them would talk about “that stroke of luck” or “those strokes of luck” that plucked them from the pool of equally talented — or better talented — writers. Their manuscript landed on an editor’s desk at a certain day at a certain time. Or they bumped into somebody, or there was a chance encounter, etc. Every successful writer that I know will tell you that luck played a huge part in their success.

And I am no different. I have been extremely fortunate… but you know, that word “fortunate” doesn’t convey the same sense that “luck” does. I’ve been LUCKY.

With Infocom’s ZIL development system duly installed on the time-shared DEC to which Challenge had access — this marks the only instance of the ZIL system ever making it out of Massachusetts — Bob needed programmers to help him write his games, for Frederick Wilt just didn’t have enough time to do the job himself. Through the once timeless expedient of looking in the Yellow Pages, he found a little contract-programming company called Paragon Systems. They sent over a senior and a junior programmer, named respectively Mark Poesch and Duane Beck. Both would wind up programming in ZIL for Challenge effectively full-time.

Most of the expanded Challenge traveled up to Cambridge for an introduction to ZIL and the general Infocom way of game development. There they fell into the able hands of Stu Galley, the soft-spoken Imp so respected and so quietly relied upon by all of his colleagues. Stu, as Bob puts it, “took us under his wing,” a bemused Bob watching over his shoulder while he patiently walked the more technical types from Challenge through the ins and outs of ZIL.

Infocom continued to give Bob and his colleagues much support throughout the development of the game that would become known as Sherlock: The Riddle of the Crown Jewels. It was for instance Infocom themselves who suggested that Sherlock become the second Infocom text adventure (after The Lurking Horror) to include sound effects, and who then arranged to have Russell Lieblich at Activision record and digitize them. Present only on the Amiga and Macintosh versions of the game, the sounds, ranging from Sherlock’s violin playing to the clip-clop of a hansom cab, are admittedly little more than inessential novelties even in comparison to those of The Lurking Horror.

More essential was the support Infocom gave Bob and company in the more traditional aspects of the art and science of crafting quality adventure games. As I’ve occasionally noted before, the triumph of Infocom was not so much the triumph of individual design genius, although there were certainly flashes of that from time to time, as it was a systemic triumph. Well before the arrival of Challenge, Infocom had developed a sort of text-adventure assembly line that came complete with quality control that was the envy of the industry. Important as it was to all the games, Infocom’s dedication to the process was especially invaluable to first-time Imps like Bob. The disembodied genius of the process guided them gently away from the typical amateur mistakes found in the games of virtually all of Infocom’s peers — such as Bob’s early fixation on making a game that was gleefully, cruelly hard — and gave them the feedback they needed at every step to craft solid adventures. Sherlock was certainly an unusual game in some respects for Infocom, being the first to be written by outsiders, but in the most important ways it was treated just the same as all the others — not least the many rounds of testing and player feedback it went through. Even today, when quality control is taken much more seriously by game makers in general than it was in Infocom’s day, Infocom’s committed, passionate network of inside and outside testers stands out. Bob:

There’s something that distinguished Infocom from most other game companies that I’ve worked with — and I’ve since worked with a lot. The idea of the role of the tester in today’s game-development world is that a tester is somebody who finds bugs. Testing is in fact often outsourced. What people are looking for are situations where the game doesn’t work.

But testing at Infocom was a far more collaborative process between tester and designer, in terms of things that should be in the game and perhaps weren’t: “I tried to do this and it should have worked”; “This way of phrasing an input should work, but it didn’t.” GET THE ROCK should work just as well as PICK UP THE ROCK or TAKE THE ROCK or ACQUIRE THE ROCK or whatever. That applied not just to syntax, but to things like “It seems like this should be possible” or “You know, if you’ve got the player in this situation, they may well try to do X or Y.” We would look at transcripts at Infocom from testers. And we’d solicit qualitative comments as well as mechanical comments. If the machine crashed somewhere or kicked out an error message, of course I’m interested in that, but the Infocom testers would also offer qualitative input about the design of the game. That was special, and is not often the case today. I think that’s something that contributed greatly to the quality of Infocom’s games.

Bob remembers the relationship with everyone at Infocom, which he visited frequently throughout the development of Sherlock and the Challenge game that would follow it, as “really good — we liked each other, we liked talking with each other, I enjoyed visiting their offices and wanted to feel like a part of their culture. They accepted me as one of their own.” The lessons in professionalism and craft that Bob learned from Infocom would follow him through the rest of an impressive and varied career in making games. Bob:

They had the same persnicketiness to get things right that I had. For example, in Sherlock there was a puzzle that involved the tides in the Thames; the Thames goes up quite a bit, like six or seven feet in its tidal variation. In the Times newspaper included with the game, for which they got permission from the London Times to include excerpts from that day, we put in tide tables, and I remember huge arguments over whether they should be the actual tide tables from that day or whether we could bend them to suit the player — to have it work out so the player could solve this puzzle at a time that was convenient for the player, as opposed to when it was convenient for nature. Right now I don’t recall the resolution to that. I don’t remember who won.

My own amateurish investigations would seem to indicate that the tide tables were altered by several hours, although I’m far from completely confident in my findings. But the really important thing, of course, is that such a “persnickety” debate happened at all — a measure of all parties’ willingness to think deeply about the game they were making.

Like many of Bob Bates’s games, Sherlock isn’t one that lends itself overmuch to high-flown analysis, and this can in turn lead some critics to underestimate it. As in a surprising number of ludic Sherlock Holmes adaptations, you the player are cast in the role of the faithful Dr. Watson rather than the great detective himself — perhaps a wise choice given that Sherlock is so often little more than a walking, talking deus ex machina in the original stories, his intellectual leaps more leaps of pure fancy on Arthur Conan Doyle’s part than identifiable leaps of deduction. Sherlock effectively reverses the roles of Watson and Sherlock, rendering the latter little more than a sidekick and occasional source of clues and nudges in the game that bears his name.

It seems that Professor Moriarty has struck again, stealing nothing less than the Crown Jewels of England this time. He’s hidden them somewhere in London, leaving his old nemesis Sherlock a series of clues as to their location in the form of verse. To complete this highly unlikely edifice of artificial plotting, Sherlock decides to turn the investigation over to you, Watson, because Moriarty “will have tried to anticipate the sequence of my actions, and I’m sure he has laid his trap accordingly. But if you were to guide the course of our investigations, he will certainly be thrown off the scent. Therefore, let us take surprise onto our side and rely on your instincts as the man of action I know you to be — despite your frequent modest assertions to the contrary.” The real purpose of it all, of course, is to send you off on a merry scavenger hunt through Victorian London. This is not a game that rewards thinking too much about its plot.

The more compelling aspect of Sherlock is its attention to the details of its setting. It marks the third and final Infocom game, after Trinity and The Lurking Horror, to base its geography on a real place. Bob worked hard to evoke what he calls “the wonderful Victorian era, with the gas lamps and the horse-drawn carriages and the fog,” and succeeded admirably. The newspaper included with the game is a particularly nice touch, both in its own right as one of the more impressive feelies to appear in a late-period Infocom game and as a nice little throwback/homage to the earlier tabletop classic Sherlock Holmes Consulting Detective.

At the same time that it evokes the Victorian era, however, Sherlock gives a view of London that will be immediately recognizable to any tourist who has ever, as another Infocom game once put it, enjoyed a “$599 London Getaway Package” and “soaked up as much of that authentic English ambiance as you can.” There’s a certain “What I did on my London vacation” quality to Sherlock that’s actually a strength rather than a weakness. Appropriately for a former tour guide who was himself a semi-regular London tourist, Bob made sure to fill his version of Victorian London with the big sights his audience would recognize: Big Ben, Madame Tussaud’s, Tower Bridge, Buckingham Palace, Trafalgar Square, all right where they ought to be on the map. (The game includes a taxi service to shuttle you around among the sights.) Bob lavished particular love on Westminster Abbey, taking pains to duplicate its layout as closely as space constraints allowed from a huge, glossy book he’d purchased in the Abbey’s gift shop on one of his own visits to London.

This map of the real Westminster Abbey matches up very well with...

This map of the real Westminster Abbey matches up very well with…

...the one found in Sherlock.

…the one found in Sherlock.

The time limit in Sherlock — you have just 48 hours to recover the Jewels — may raise some eyebrows, but it’s quite generous as such things go, allowing you more than enough time to poke into everything and savor all of the sights. You’re much more likely to find yourself waiting around for certain things that happen at certain times than trying to optimize every move. If there is a design flaw in the game, then it must be, as Bob himself admits, the very beginning: you need to solve one of the most difficult puzzles in the game right off to get properly started. Because it isn’t initially clear where or what this puzzle is, you’re likely to spend quite some time wandering around at loose ends, unsure what the game expects from you. As soon as you cross that initial hurdle, however, Sherlock settles down into a nicely woven ribbon of clues, not too trivial but also not too horribly taxing, leading to an exciting climax that’s actually worthy of the word.

Sherlock was released in January of 1988, becoming the last of an unprecedented spurt of nine Infocom games in twelve months and, as I mentioned in introducing this article, the last all-text Infocom adventure game ever. It also marked Infocom’s last release for the Commodore 64, the third and last of the “LZIP” line of slightly larger-than-usual games (like its predecessors, Sherlock uses some of the extra space for an in-game hint system), and the end of the line for the original Z-Machine that had been conceived by Marc Blank and Joel Berez back in 1979; Infocom’s new version 6 graphical Z-Machine would retain the name and much of the design philosophy, but would for the first time be the result of a complete ground-up rewrite. Finally, Sherlock was the 31st and final Infocom adventure game to be developed on a DEC, even if the particular DEC in question this time didn’t happen to be Infocom’s own legendary “fleet of red refrigerators.”

Whatever the virtues of the built-in name recognition that came with releasing a Sherlock Holmes adventure, this Sherlock Holmes adventure didn’t do notably well, as will come as no surprise to anyone who’s been following my ongoing series of Infocom articles and with it the sales travails of this late period in their history. Released at a time of chaotic transition within Infocom, just after the company had made the decision to abandon the text-only games that had heretofore been their sole claim to fame, Sherlock became yet one more member of Infocom’s 20,000 Club, managing to sell a little over 21,000 copies in all. Bob and his colleagues at Challenge were not happy. They had spent far more time and money creating the game than anticipated, what with all the heavy lifting of getting ZIL up and running in their new environment and learning to use it properly, and the financial return was hardly commensurate. In the end, though, they decided to stay the course, to make the King Arthur game they had always planned to do next using the new development system that Infocom was creating, which would at long last add the ability to include pictures in the games. Surely that would boost sales. Wouldn’t it?

The melancholia that comes attached to Sherlock, the epoch-ending final all-text adventure game from Infocom, is, as is usual for epoch-ending events, easier to feel in retrospect than it was at the time. Bob, being somewhat removed from the Infocom core, didn’t even realize at the time that there were no more all-text games in the offing. Not that it would have mattered if he had; he preferred to think about the new engine with which Infocom was tempting him. With everyone so inclined to look forward rather than behind, the passing away of the commercial text-only adventure game into history was barely remarked.

Looked at today, however, Sherlock certainly wasn’t a bad note to go out on. Being built on the sturdy foundation of everything Infocom had learned about making text adventures to date, it’s not notably, obviously innovative, but, impressively given that it is a first-timer’s game, it evinces heaps of simple good craftsmanship. We may celebrate the occasional titles like A Mind Forever Voyaging and Trinity that aspire to the mantle of Literature, but the vast majority of Infocom’s works are, just like this one, sturdily constructed games first and foremost. Explore an interesting place, solve some satisfying puzzles — the core appeals of a good text adventure are eternal. And, hey, this one has the added bonus that it might just make you want to visit the real London. If you do, you’ll already have a notion where things are, thanks to Bob Bates, lifelong tour guide to worlds real and virtual.

(Sources: Most of the detail in this article is drawn from an interview with Bob Bates, who was kind enough to submit to more than two hours of my nit-picky questions.)

 
 

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Generation Nintendo

Nintendo

In the final months of World War II, when the United States was trying to burn out the will of a starving Japan via the most sustained campaign of aerial incendiary bombardment in history, a handful of obvious targets remained strangely untouched. Among those targets was Kyoto: population 1 million plus, founded in the year 793, capital of the nation and home of the Emperor for most of the intervening centuries, home to more national shrines and other historic sites than any other city in Japan, world famous for its silk and cloisonné. If a single city can be said to embody the very soul of the Japanese people, it must be this one.

If the citizens of Kyoto believed that their city was being left untouched by the bombs raining down on the rest of the country out of respect for the special place it occupied in the Japanese psyche, they were partially correct. Yet the motivation behind their seeming good fortune was cold-blooded rather than humanitarian. American Air Force planners were indeed aware of Kyoto’s symbolic importance, but they hardly saw that importance as grounds for sparing the city. Far from it. Kyoto was being reserved as a target for a special new weapon, one which was referred to only obliquely in Air Force internal memoranda as “the gadget.” Today we know the gadget as the atomic bomb. Entirely destroying Kyoto with one bomb would deliver a shock to the rest of Japan unequaled by the destruction of any other possible target: “From the psychological point of view there is the advantage that Kyoto is an intellectual center for Japan and the people there are more apt to appreciate the significance of such a weapon as the gadget.” Kyoto must be left untouched while the gadget was made ready for service so that mission planners and scientists could properly evaluate the bomb’s effect on an undamaged clean slate of a target.

Hundreds of thousands of Kyoto residents would wind up owing their lives to Henry L. Stimson, a humane man tortured daily by the orders he had to issue as the American Secretary of War; never was there a Secretary of War who hated war more. In response to Stimson’s demand after the successful first test of the gadget in New Mexico, General Leslie Groves, head of the Manhattan Project, reluctantly presented the Air Force’s list of planned targets to him, with Kyoto at the top. Stimson was horrified. Citing the proposed destruction of Kyoto as an unforgivable act from which Japan would never recover, Stimson, 77 years old and in poor health, faced down virtually the entire entrenched bureaucracy of the American military to demand that the first atomic bomb to be used in anger be dropped somewhere, anywhere else: “This is one time I’m going to be the final deciding authority. Nobody’s going to tell me what to do on this.” His stubborn stance resulted at last in Kyoto being stricken from the list by grumbling generals who would have been perfectly happy if its destruction really had been a death blow to the culture it symbolized, thank you very much. Of course, in saving hundreds of thousands of Kyoto residents Stimson was also consigning to death hundreds of thousands of others in Hiroshima. Such are the wages of war.

The decision to spare Kyoto had another unintended consequence, one which may seem trivial — even disrespectful — to mention in parallel with such immense tolls in human lives saved and lost, but one which in its own way illustrates the interconnectness of all things. Hidden away within Kyoto’s blissfully undamaged warren of ancient streets was a little family-owned company called Nintendo, maker of ornate playing cards and other games and collectibles. Absolutely dedicated to the war effort, as all good Japanese were expected to be at the time, they had lately taken to giving their products jingoist themes, such as a backgammon board illustrated by cartoon animals dressed up as soldiers, with Japanese flags flying proudly above them and British and American flags lying crumpled in the dust at their feet.

More than four decades later, Stimson’s determination to spare Kyoto and with it Nintendo boomeranged back on his country in a way that no one could have seen coming. Many contemporary commentators, conditioned by the Reagan Revolution to cast all things in terms of nationalism and patriotism, saw in the arrival of Nintendo on American shores the opening of the latest front in a new war, economic rather than military this time, between the United States and Japan. And this time it seemed that Japan was winning the war handily. They had come for our steel, and we had done nothing. They had come for our auto industry, and we had done nothing. They had come for our televisions and stereos, and we had done nothing. Now they were coming for our videogame consoles. How long would it be until the PC industry, arguably the biggest economic success story of the 1980s, was threatened as well?

Given the subject of this article, I should take a moment to clarify right now that this blog has not been and will never become a history of console-based videogames. This blog is rather a history of computer games, a culture possessed of plenty of interconnections and collisions with the larger, more mainstream culture of the consoles, but one which has nevertheless remained largely its own thing ever since the first popular videogame console and the first three pre-assembled PCs were all launched during the single fecund year of 1977. In addition to reasons of pure personal preference, I justify this focus by noting that a fair number of people are doing great, rigorous history in the realm of videogames, while the realm of computer games has been comparatively neglected.

Still, we can’t really understand the history of computer games without reckoning with those aforementioned interconnections and collisions with the world of the consoles. And one of the biggest and most obvious collisions of all was that crazy time at the tail end of the 1980s when Nintendo arrived to sweep the rug out from under a computer-game industry which had spent the last few years convinced that it was destined to become the next great movement in mainstream American entertainment — i.e., destined to hold exactly the position that this Japanese upstart had just swept in and taken over with breathtaking speed. Small wonder that coded allusions to the dark days of World War II, accompanied by thinly veiled (or blatantly unveiled) racism, became the order of the day in many sectors of American culture, industry, and government alike. Meanwhile the bewildered computer-game executives were trying to figure out what the hell had just hit them and what they should do about it. Let’s join them now in asking the first of those questions.

Hiroshi Yamauchi

Hiroshi Yamauchi

The history of the company known as Nintendo — the name can be very roughly translated as an admonition to work hard but also to accept that one’s ultimate success is in the hands of greater powers — dates all the way back to 1889, when it was founded by Fusajiro Yamauchi as a maker of intricately painted playing cards, known as “hanafuda” in Japanese. Nintendo managed to survive and grow modestly amid many changes in Japanese life over the course of the next half-century and beyond. The company’s modern history, however, begins in 1949, when Hiroshi Yamauchi, latest scion of the family-owned business, took over as president. Far more ambitious than his forebears, this latest Yamauchi was inspired by the entrepreneurial ferment of the rebuilding postwar Japan to expand Nintendo beyond playing cards and collectibles. The results of his efforts were decidedly mixed in the early years. Among his less successful initiatives were a line of instant-rice meals — a sort of ricey Ramen Noodles before Ramen Noodles were cool — and a chain of “love motels” offering busy executives the convenience of paying for their trysts by the hour. (Ironic as they might seem in light of Nintendo’s later rigorously enforced family-friendly image, at the time the love motels seemed to everyone around him a natural innovation for Yamauchi to have dreamed up; he was a notorious philanderer.) More successful, for a while, was a Nintendo taxi service. Yet even it was hardly a world-beater. Throughout the first two decades of Yamauchi’s lengthy reign he continued to cast restlessly about for the Big One, the idea that would finally take Nintendo to the next level.

In 1969, he made a big step in the direction of finding his company’s life’s purpose when he founded a new division called simply “Toys.” Employing a number of young gadget freaks as inventors, Toys began to churn out a series of strange contraptions straight out of Rube Goldberg, such as the Ultra Hand, a scissor-like reach extender that was more whimsical than practical; the Ultra Machine, an indoor mechanical baseball pitcher; and the Ultra Scope, a periscope for peeking around corners and over fences. (Parents were not terribly fond of this last one in particular.) All were quite successful, opening at last the sustainable new business front for Nintendo that Yamauchi had been dreaming of for so long.

With electronic components getting smaller and cheaper by the year, Nintendo’s innovative toys inevitably began to take on more and more of an electronic character as time wore on. The first big success in the realm of electronic gadgets was something called the Nintendo Beam Gun, which combined a light gun with a set of targets equipped with the appropriate photoelectric sensors; more than 1 million of them were sold. Nintendo built on the Beam Gun’s success with a chain of Laser Clay Ranges — think “clay pigeons” — that spread across Japan during the mid-1970s, re-purposed bowling alleys where patrons could engage in gunfights with cowboys and “homicidal maniacs” projected onto the far wall.

With Atari now going strong in the United States, videogames were a natural next step for Nintendo. They first made a series of Color TV Games, each a home videogame capable of playing a few variants of a single simple game when hooked up to the family television set; they sold at least 2.5 million of them in the late 1970s. The Nintendo Game & Watch, a whole line of handheld gadgets capable of playing a single game each, did even better; Nintendo is estimated to have sold over 40 million of them during the 1980s. Meanwhile they were also moving into the standup arcade; Donkey Kong, released in 1981, became a worldwide smash, introducing the Nintendo name to many in the United States for the first time. The designer of that cute, colorful, relatively non-violent game, a blueprint for the eventual Nintendo aesthetic as a whole, was one Shigeru Miyamoto. He would become not only Nintendo’s own most famous designer and public figure, but the most famous Japanese videogame designer of all time, full stop. The protagonist of Miyamoto’s Donkey Kong, a little leaping Italian plumber named Mario, was also destined for greatness as arguably the most famous videogame character of all time (his only serious rival is likely Pac-Man, another contemporaneous Japanese creation).

All of this success, however, was only laying the groundwork for Nintendo’s masterstroke. Moving on from the single-game units that had so far been Nintendo’s sole output, Yamauchi tasked his engineers with creating a proper videogame console capable of playing many games that could be sold separately in the form of cartridges, just like the Atari VCS. The device they came up with was hardly state of the art even at the time of its debut. It was built around a clone of the venerable old 8-bit MOS 6502, the same chip found in the Atari VCS as well as American home computers like the Apple II and Commodore 64, with those circuits that were protected by patents excised. It offered graphics a little better than the likes of the 64, sound a little worse. The new machine was being readied at seemingly the worst possible time: just as the Great Videogame Crash was underway in the United States, and just as the worldwide conventional wisdom was saying that home computers were the future, videogame consoles a brief-lived fad of the past. Yet Nintendo freely, even gleefully defied the conventional wisdom. The Nintendo Family Computer (“Famicom”) was deliberately designed to be as non-computer-like as possible. Instead it was patterned after Nintendo’s successful toys and gadgets — all bright, garish plastic, with as few switches and plugs as possible, certainly with nothing as complicated as a keyboard or disk drive. It looked like a toy because Nintendo designed it to look like a toy.

The Nintendo Famicom

The Nintendo Famicom

Yamauchi realized that a successful videogame console was at least as much a question of perception — i.e., of marketing — as it was of technology. In the imploding Atari, he had the one great counterexample he needed, a perfect model of what not to do. Atari’s biggest sin in Yamauchi’s eyes had been to fail to properly lock down the VCS. It had never occurred to them that third parties could start making games for “their” machine, until Activision started doing just that in 1980, to be followed by hundreds more. Not only had all of those third-party cartridges cost Atari hundreds of millions in the games of their own that they didn’t sell and the potential licensing fees that they didn’t collect, they had also gravely damaged the image of their platform: many or most Atari VCS games were just plain bad, and some were in devastatingly terrible taste to boot. The public at large, Yamauchi realized, didn’t parse fine distinctions between a game console and the games it played. He was determined not to lose control of his brand as Atari had done theirs.

For better and for worse, that determination led to Nintendo becoming the first of the great walled gardens in consumer software. The “better” from the standpoint of consumers was a measure of quality control, an assurance that any game they bought for their console would be a pretty good, polished, playable game. And from the standpoint of Yamauchi the “better” was of course that Nintendo got a cut of every single one of those games’ earnings, enough to let him think of the console itself as little more than a loss leader for the real business of making and licensing cartridges: “Forgo the big profits on the hardware because it is really just a tool to sell software. That is where we shall make our money.” The “worse” was far less diversity in theme, content, and mechanics, and a complete void of games willing to actually say almost anything at all about the world, lest they say something that some potential customer somewhere might possibly construe as offensive. The result would be an infantilization of the nascent medium in the eyes of mainstream consumers, an infantilization from which it has arguably never entirely escaped.

Whatever the reservations of curmudgeons like me, however, the walled-garden model of software distribution proved successful even beyond Yamauchi’s wildest dreams. After releasing their new console to Japanese consumers on July 15, 1983, Nintendo sold more than 2.5 million of them in the first eighteen months alone. Sales only increased as the years went by, even as the hardware continued to grow more and more technically obsolete. Consumers didn’t care about that. They cared about all those cute, colorful, addictive games, some produced by an ever-widening circle of outside licensees, others — including many or most of the best and best-remembered — by Nintendo’s own crack in-house development team, with that indefatigable fount of creativity named Shigeru Miyamoto leading the way. Just as Yamauchi had predicted, the real money in the Famicom was in the software that was sold for it.

Minoru Arakawa

Minoru Arakawa

With the Famicom a huge success in Japan, there now beckoned that ultimate market for any ambitious up-and-comer: the United States. Yamauchi had already set up a subsidiary there called Nintendo of America back in 1980, under the stewardship of his son-in-law Minoru Arakawa. Concerns about nepotism aside — no matter how big it got, Nintendo would always remain the Yamauchi family business — Arakawa was ideal for the job: an MIT-educated fluent English-speaker who had traveled extensively around the country and grown to understand and love its people and their way of life. Under his stewardship, Nintendo of America did very well in the early years on the back of Donkey Kong and other standup-arcade games.

Yet Nintendo as a whole hesitated for quite some time at the prospect of introducing the Famicom to North America. When Arakawa canvased toy stores, the hostility he encountered to the very idea of another videogame console was palpable. Atari had damaged or destroyed many a business and many a life on the way down, and few drew much of a distinction between Atari and the videogame market as a whole. According to one executive, “it would be easier to sell Popsicles in the Arctic” than to convince the toy stores to take a flyer on another console.

But Arakawa, working in tandem with two American executive recruits who would become known as “the two Howards” — Howard Lincoln and Howard Philips — wouldn’t let go of the idea. Responding to focus-group surveys that said the Japanese Famicom was too toy-like and too, well, foreign-looking to succeed in the United States, he got Nintendo’s engineers to redesign the externals to be less bulbous, less garish, and less shiny. He also gave the Famicom a new, less cutesy name: the Nintendo Entertainment System, or NES. The only significant technical update Nintendo made for North America was a new state-of-the-art handshaking system for making sure that every cartridge was a legitimate, licensed Nintendo game; black-market cartridges duplicated by tiny companies who hoped to fly under the radar of Nintendo’s stringent licensing regime had become a real problem on the Famicom. Tellingly, the lockout system was by far the most technically advanced aspect of the NES.

The Nintendo Entertainment System

The Nintendo Entertainment System

The new NES made its public debut at last at the Summer Consumer Electronics Show in June of 1985. Few in the home-computer trade press — the videogame trade press didn’t really exist anymore — paid it any real attention. The big news of the show was rather the new Jack Tramiel-led Atari’s 16-bit ST computer. Computer Gaming World was typical, mentioning the NES only as a passing bit of trivia at the end of a long CES feature article: “Nintendo even offered an entirely new game system.” Clearly Arakawa and company had an uphill climb before them.

They deliberately started small. They would sell the NES first in New York City only — chosen because Arakawa considered it the most cynical and challenging place to market a new gadget in the country, and, as the old song says, “if you can make it there you can make it anywhere.” Starting with a warehouse full of the first 100,000 NESs to arrive from Japan and a $50 million war chest, Arakawa and the two Howards personally visited virtually every toy and electronics store in the five boroughs to press flesh and demonstrate the NES to skeptical managers and proprietors — and (hopefully) to take orders when they were finished. Meanwhile Nintendo blitzed the airwaves with advertising. They managed to sell 50,000 NESs in New York alone that Christmas season — not bad for an unknown gadget in a field that everyone, from the most rarefied pundit to the most ordinary Joe or Jane on the street, considered to be yesterday’s fad.

From that promising start they steadily expanded: first to that other taste-maker capital Los Angeles, then to Chicago, to San Francisco, to Dallas and Houston, and finally nationwide. Sales hit the magic 1 million mark well before the end of 1986. Cheap and cheerful and effortless in its lack of fiddly disk drives and keyboards, the NES was selling by that point as well as the Commodore 64, and far better than any other home computer. In the NES’s second year on the market it eclipsed them all to such an extent as to make continued comparison almost pointless: 3 million NESs were sold during those twelve months alone. And, astonishingly, it was still just getting started. During 1988, 7 million NESs were sold, to go with 33 million cartridges, each of which represented yet more profit for Nintendo. Lifetime NES sales topped 30 million in 1990, by which time one out of every three American homes could boast one of these unassuming gray boxes perched underneath the television. Total NES and Famicom lifetime sales reached a staggering 75 million in 1992; as many Nintendos were by then in the world as all PCs, whether found in homes or businesses or schools, combined. Even the Atari VCS in the heyday of the first videogame fad had never been able to boast of numbers like this.

Because Nintendo had come into the console market when it was universally considered dead, they had been able to reinvent it entirely in their own image. Just as “Atari” had once been a synonym for videogames in general, now “Nintendo” threatened to become the same for a new generation of players. Savvy about branding and marketing in a way that Atari had never quite managed to be, Nintendo felt compelled to actively push against this trend by aggressively protecting and limiting the use of their trademarks; they didn’t want people buying a new “Nintendo” that happened to have the name of Sega, Sony, or 3DO stamped on its case.

Nintendo’s penetration of the North American market could (and doubtless has) serve as the basis of an MBA course in marketing and brand-building. Starting from the less than nothing of a dead industry replete with consumer ill-will, coming from a foreign nation that was viewed with fear and mistrust by many Americans, Nintendo of America built one of the largest and most insanely loyal customer bases the American economy has ever known. They did it by tying their own brand to brands their target demographic was known to already love, like Pepsi and McDonald’s. They did it by building Nintendo stores within stores in major chains from Macy’s to Toys “R” Us, where kids could browse and play under the benevolent gaze of Mario while their parents shopped. (By 1991, Nintendo alone represented 20 percent of Toys “R” Us’s total revenues, and seven of their ten best-selling single products.) They did it by building a massive mailing list from the warranty cards that their young customers sent in, then using contests and giveaways to make every single one of them feel like a valued member of the new Generation Nintendo. They did it by publishing a glossy magazine, Nintendo Power, full of hints and tips on the latest games and all the latest news on what was coming next from Nintendo (and nothing on what was coming from their competitors). They did it by setting up a hotline of “Nintendo Game Counselors,” hundreds of them working at any one time to answer youngsters’ questions about how to get through this tricky level or kill that monster. They did it by relentlessly data-mining to find out what their customers liked about their games and what they didn’t, and crafting new releases to hit as many players as possible precisely in their sweet spots. They did it by spending up to $5 million on a single 30-second television commercial, four or five times the typical going rate, making the new commercials for a new Nintendo game an event in themselves. They did it by making sure that Mario and Zelda and their other iconic characters were everywhere, from television shows to records, from lunch boxes to bed sheets. And they did it by never worrying their customers with the sorts of metrics that the home-computer makers loved: kilobytes and megabytes and colors and resolutions and clock speeds and bit counts. The NES was so thoroughly locked down that it was years before there was any published information available at all on what was really contained within those ubiquitous gray plastic shells.

If it can all sound a little soulless when laid out like that, well, few in business would argue with the end results. Nintendo seemed to be becoming more American than most Americana. “A boy between 8 and 15 without a Nintendo is like a boy without a baseball glove,” wrote Hobby World magazine in 1988. In 1990 a survey found Mario to be more recognizable to American children than that most American of all cartoon icons — Mickey Mouse.

And where did all of this leave the established American computer-game industry? That was a question that plenty in said industry itself were asking with ever-increasing frustration and even desperation. Total sales of computer games published on all platforms in 1989 totaled about $230 million; total sales for Nintendo cartridges, $1.5 billion. It wasn’t supposed to have gone like this. No one in computer games had seen anything like Nintendo coming. They, the computer-game industry, were supposed to have been the next big wave in American home entertainment — a chicken in every pot and a home computer in every living room. Instead this Japanese upstart had stolen their thunder to such an extent as to render their entire industry an afterthought, a veritable non-entity in the eyes of most financial analysts and venture capitalists. Just to add insult to the injury, they were being smothered by thoroughly obsolete 8-bit technology when they could offer consumers audiovisual feasts played on Amigas and Atari STs and IBM PS/2s with VGA graphics. A computer-game designer with Electronic Arts saw unnerving parallels between his own industry and another American industry that had been devastated by Japan in the previous decade:

The best companies and the best programmers were making computer games. But the Nintendo player didn’t care about the sophisticated leaps we were making on computers — the frame rate of the images or incredible sound. They just wanted fun. It was like we were making gas guzzlers and the Japanese were making subcompacts.

At street level the situation didn’t look much better. Fred D’Ignazio, a columnist for Compute!’s Gazette, shares a typical story:

My kids and I used to play games on our home computer — games like Epyx’s The Legend of Blacksilver, SSI’s Questron II, EA’s Jordan vs. Bird: One-on-One, Gamestar’s Take Down, Arcadia’s Aaargh!, and, of course gobs and gobs of good educational games.

Then the Nintendo landed, and things haven’t been the same since. The Nintendo runs day and night. (We’re not even allowed to shut off the machine when we go to bed because there’s always a game in progress — and there’s no disk drive to back it up.) Meanwhile, I don’t think our little home computer has been fired up in weeks.

The computer that was most damaged by Nintendo’s invasion of North America was undoubtedly the Commodore 64. It was very cheap in computer terms, but once you added in the cost of the essential disk drive it was nowhere near as cheap as the NES. And it was still a computer, even if a computer that had long been used primarily for playing games. You had to type in arcane commands to get a game started, had to wait for the game to load, often had to shuffle disks in and out of the drive and do a lot more waiting as you actually played. A Compute!’s Gazette reader shares the story of her attempt to introduce her Nintendo-loving eight-year-old nephew to the joys of Commodore 64 gaming:

As he looked through my 64 software to pick out a game, I started to give directions on how to handle the software and disk drive. Before I could finish he said, “I just want to use a cartridge and start playing.” After about fifteen minutes into a game he said, “This is great, but how come it takes so long to start the game again and why do I have to keep turning the disk over and over all the time?” Shortly after, he started complaining that his hand was too small for the joystick. He tried three other joysticks, but he either had the same problem or the joystick didn’t have the dexterity needed to play the game. He then said, “I wish I could use my Nintendo controls on your Commodore.” Soon after, he quit and went right to his Nintendo.

The Commodore 64 was in a very difficult position, squeezed from below by Nintendo and squeezed from above by the Amiga and Atari ST and, most of all, by ever more consumer-friendly MS-DOS-based machines from companies like Tandy, which were beginning to sport hard disks, crisp VGA graphics, sound cards, and mice. There wasn’t much that Commodore’s aged little breadbox could offer in response to a feature set like that. In the battle versus Nintendo for the low end, meanwhile, all of the immense force of playground public opinion was arrayed against the Commodore 64. The 64 was clunky and slow and ugly. It was the machine your big brother used to play games on, the one your parents kept pushing you toward to learn programming or to play educational (blech!) games. The Nintendo was the machine that all your friends played on — the same friends who would look on you as a freak if you tried to get them to play a computer game with you.

If you think that hardcore Commodore 64 users accepted this changing world order peacefully, you don’t have much experience with the fanatic platform loyalties of the 1980s. Their heated opinions on the 64’s Nintendo crisis spilled much ink on the pages of the remaining 64-centric magazines, moving through spasms of denial (“If Nintendo has the ability to keep its users captured, why do my two nephews keep pestering me to let them play the games that I have for my 64?”), advice (“Commodore could bring out some new peripherals like a light gun to play shooting games or a keyboard to make use of the superior sound of the 64”), and justification (“This letter was typed on a 64. Let’s see any Nintendo do that!”). When all else failed, there was always good-old-fashioned name-calling: “The word-processing capability of the 64 is a pointless feature to most Ninnies, since the majority of them don’t seem to be able to read and write anyway. Most of the Ninny chic was built on the fact that a baboon could operate it.”

None of this raging against the dying of the light could make any difference. The Commodore 64 went into an undeniable decline in 1988. That decline became a free fall in 1989, and in 1990 the 64 was effectively declared dead by the American software industry, with virtually every publisher terminating support. The other great 8-bit survivor, the Apple II, hung on a little longer thanks to an entrenched user base in schools and small businesses, but when Apple finally discontinued all production of the line in 1993 the news was greeted by most publishers with a shrug: “I didn’t know those old things were still being made!”

The computer-game publishers’ reactions to Nintendo were complicated, ofttimes uncertain, occasionally downright contradictory. With Nintendo rapidly taking over what used to be the low end of the computer-game market, many publishers felt emboldened to refocus their energies on the still slowly growing higher end, particularly on all those new consumer-oriented clones from Tandy and others. Plenty of publishers, it must be said, weren’t really all that sad to see the 64 go. The platform had always been tricky to develop for, and its parent company was still widely loathed for heaps of very good reasons; everyone in the industry seemed to have at least one Commodore horror story to tell. Many had come to see the 64 during its years of dominance as an albatross holding back ambitions that would have been realizable on the bigger, more powerful platforms. Now they were at last free to pursue those grander schemes.

At the same time, though, the Commodore 64 had been their cash cow for years, and there remained the question of whether and how soon all those bigger machines would make up for its loss. Certainly they failed resoundingly to take up the slack in 1989, a bad year for the computer-game industry and a great one for Nintendo.

As unhappy as the majority of industry old-timers remained with the Nintendo-dominated state of affairs in digital games in general, that $1.5 billion in annual cartridge revenue and massive mainstream penetration was awfully tempting. As early as 1988, it seemed that just about everyone was discussing adapting their computer games to the NES, and a fair number were swallowing their pride to approach Nintendo with hat in hand, asking for a coveted license to make NES games. In addition to the sheer size of the Nintendo market, it also had the advantage that piracy, which many in the computer-game industry continued to believe was costing them at least half of the revenues they would otherwise be enjoying, was nonexistent there thanks to those uncopyable cartridges and the NES’s elaborate lockout system.

Activision, [1]Activision changed their name to Mediagenic midstream in these events. Because I haven’t told the story behind that change yet, and in order to just generally avoid confusion, I simply refer to the company as “Activision” in this article. who had enjoyed their greatest success by far in the old glory days of the Atari VCS, jumped onto the Nintendo bandwagon with perhaps the most enthusiasm of all. Activision’s head, the supremely unsentimental Bruce Davis, often sounded as if he would be perfectly happy to abandon computers altogether, to make Activision exclusively a publisher of videogame cartridges again: “If hardware companies are designing a machine for one purpose, they will do a better job than on a multi-function machine.”

But it’s the more unlikely NES converts that provide the best evidence of just how far Nintendo had come and just how much pressure the traditional computer-game industry was feeling. The NES began to get quite a number of ports of computer-game fare that no one would ever have imagined trying to put on a machine like this just a year or two earlier. Origin, for instance, put out NES versions of Ultima III and Ultima IV, and Lucasfilm Games ported Maniac Mansion. (See Douglas Crockford’s “The Expurgation of Maniac Mansion for a description of the hoops publishers like Lucasfilm had to jump through to meet Nintendo’s stringent content restrictions.) Even SSI, whose traditional stock-in-trade of turn-based, cerebral, complicated strategy games was about as far from the whimsy of Mario and Zelda as you could get, moved Pool of Radiance over to the NES. Computer Gaming World, the journal of choice for those same cerebral strategy gamers, tried to rope in Mario fans with a new magazine-within-a-magazine they dubbed “Video Gaming World.”

Few of these initiatives bore all that much fruit. The publishers may have found a way to get their games onto the NES, but said games remained far from the sort of fare most Nintendo players were interested in; suffice to say that Nintendo never had to worry about any of these titles eclipsing Mario. Still, the fact that so many computer-game publishers were making such an effort shows how scary and uncertain Nintendo was making their world. Perhaps the most telling moment of all came when Trip Hawkins announced that Electronic Arts would be jumping into the console space as well. This was the same Trip Hawkins who had written a commitment to “stay with floppy-disk-based computers only” into Electronic Arts’s first business plan, who had preached the gospel of home computers as successors to videogame consoles as loudly and proudly as anyone in his industry. Now he and his company were singing a very different tune. Bing Gordon, Hawkins’s right-hand man at Electronic Arts, compared home computers to, of all unflattering things, steam engines. James Watt, the inventor of the steam engine, had imagined one in every home, with a bunch of assorted pulleys and gears to make it do different things. Instead modern homes had a bunch of more specialized machines: washing machines, food processors… and now Nintendos. Soon Hawkins would leave Electronic Arts to found 3DO, a company to make… you guessed it, a new videogame console.

Some, however, chose a more belligerent path than these can’t-beat’em joiners. Nintendo’s rigorous control of the NES’s walled garden rankled everyone in the older software industry; this just wasn’t how their business was done. They believed that Nintendo was guilty of restraint of trade, antitrust violations, you name it. Particularly enraging was Nintendo’s complete control of the manufacturing pipeline for NES cartridges. Leveraging those data-mining systems of theirs, more sophisticated than anyone had heretofore ever dreamed of, Nintendo made sure that the supply of new games was always slightly less than the demand for them, thereby creating a hype for each new title as a hot, desirable status symbol among the Nintendo Generation and, most of all, avoiding the glut of games piled up in warehouses — and, eventually, landfills — that had marked the Great Videogame Crash of 1983. But when American publishers saw their games produced in insufficient quantities to become the hits they believed they might otherwise have been, they cried foul. The Software Publishers Association served as the disgruntled voice of the American software industry as a whole in what became a full-scale public-relations war against Nintendo.

The SPA believes that Nintendo has, through its complete control and single-sourcing of cartridge manufacturing, engineered a shortage of Nintendo-compatible cartridges. Retailers, consumers, and independent software vendors have become frustrated by the unavailability of many titles during the holiday season, and believe that these shortages could be prevented by permitting software vendors to produce their own cartridges.

American publishers felt certain that Nintendo was playing favorites, favoring their own games and those of their favorite third-party publishers — generally the ones from Japan — by manipulating production numbers and manipulating the sentiments of Generation Nintendo through the coverage they gave (or didn’t give) each game in Nintendo Power. “If I pissed Nintendo off,” runs a typical complaint, “I would get less product. My games would get hit in Nintendo Power and they’d get low ratings.” And the most surefire way to piss Nintendo off, at least according to this complainer, was to release a game for the NES’s first serious competitor, the Sega Genesis console that entered the United States in 1989.

There was plenty of tinder already lying about the public sphere, just waiting to be ignited by such rhetoric. All of the concerns about videogames that had been voiced by parents, educators, and politicians during the heyday of Generation Atari were now being dusted off and applied to Generation Nintendo. Now, however, they were given additional force by Nintendo’s very foreignness. Plenty of Americans, many of whom had still not completely forgiven Japan for Pearl Harbor, saw a nefarious agenda behind it all, a fifth column of Mario-obsessed youngsters who might come to undermine the very nation. “Notice the way Super Mario is drawn,” wrote one in a letter to a magazine. “He has the eyes of someone who has been brainwashed.” Lurking just below the surface of such complaints, unstated but by no means unconveyed, were old attitudes toward the Japanese as shifty characters who could never be trusted to follow the rules, whether in war or business. It all came down to “cultural” differences, they muttered disingenuously: “There’s more of a sharing of the pie by American companies. In Japan, it’s different: winners win big and losers lose.”

Hoping to capitalize on the burgeoning anti-Nintendo sentiment, in December of 1988 Tengen Games, a spinoff of Atari Games (which was itself the successor to the standup-arcade portion of the original Atari’s business), sued Nintendo in federal court for antitrust violations and monopolistic practices: “The sole purpose of the lockout system is to lock out competition.” Having found a way to defeat the much-vaunted lockout system through a combination of industrial espionage, reverse engineering, and good old social engineering — this is one of the few occasions in Nintendo’s history where one might accuse them of having been naive — Tengen simultaneously launched a few of their own unauthorized games for the NES.

Nintendo’s counterattack against Tengen was massive and comprehensive. Not only did they launch the expected blizzard of legal actions, but they made it clear to all of the stores that handled their products that there would be grave consequences if they chose to sell the Tengen games as well. Such threats ironically represented a far more clear-cut antitrust violation than anything found in Tengen’s original suit. When Tengen got the court to order Nintendo to cease and desist from such behavior, Nintendo allegedly only became more subtle. “You know, we really like to support those who support Nintendo, and we’re not real happy that you’re carrying a Tengen product,” a rep might say. “By the way, why don’t we sit down and talk about product allocations for next quarter? How many Super Marios did you say you wanted?” “Since it was illegal, there were always excuses,” remembers one retailer. “The truck got lost, or the ship from Japan never arrived.”

Tengen was determined to try their case against Nintendo first and foremost in the court of American public opinion. “Who gave Nintendo the power to decide what software the American public can buy?” they asked. The New York Times, for one, agreed with them: “A verdict in favor of Nintendo would probably have a spillover effect into the personal-computer industry, where it could have a chilling effect on the free flow of ideas and innovations that have characterized that market since its inception.” An opportunistic Congressman named Dennis Eckart launched a high-profile crusade against Nintendo that led to lots of heated rhetoric amid Congressional hearings and the involvement of several state Attorneys General and the Federal Trade Commission. Jack Tramiel of the other Atari (the one currently making the Atari ST computer), who had always viewed lawsuits as healthy business competition by other means, piled on with a suit of his own, claiming that by monopolizing the market Nintendo was keeping his own company from getting good software for its machines. “Nintendo has demonstrated its disregard for free and fair competition in America,” said Jack’s son and anointed successor Sam Tramiel.

Yet the anti-Nintendo sentiment in the country didn’t ultimately do much to help either of the two Ataris’ legal cases; the courts proved willing to buck that rising tide. In a landmark ruling against Tengen in March of 1991, Judge Fern Smith stated that Nintendo had the right to “exclude others” from the NES if they so chose, thus providing the legal soil on which many more walled gardens would be tilled in the years to come. Similarly, the Tramiels’ suit against Nintendo was definitively rejected in 1992, after having cost their company a great deal of time, energy, and most of all money it could ill afford. The other various and multifarious investigations into Nintendo’s business, of which there were far too many to summarize here, resulted in a mixed bag of vindications and modest slaps on the wrist that did nothing to alter Nintendo’s overall trajectory. Perhaps the best argument against Nintendo as a monopoly was the arrival of the company’s first competitors in the console space, beginning with Sega, who proved that it actually was still possible to carve out a non-Nintendo place of one’s own in the game-console industry that Nintendo had so recently resurrected.

Nintendo, then, was here to stay, as were Sega and other competitors still to come. The computer-game industry would just have to accept that and reckon with it as best they could. In the end, the threat from Japan proved not quite as apocalyptic as it had seemed during the darkest days of 1989. In 1990 computers could start to boast of a modest new buzz of their own, thanks to the new so-called “multimedia PCs” and a bunch of new games that took advantage of their capabilities. Having ceded the low ground to the consoles, computers had retained the high ground, a loyal constituency of slightly older, more affluent gamers who still had plenty of room in their hearts for the sort of big, high-concept strategy, adventure, and CRPG games that weren’t all that realizable on the more limited consoles. The computer-game industry grew again already in 1990, and by a double-digit percentage at that. The vibrant jungle of PC gaming would continue to bloom in a thousand ways at once, some of them productive, some of them dead ends, some of them inspiring, some of them kind of repugnant. And through it all, the jungle of PC gaming would remain interesting in ways that, at least for this humble writer, the fussily manicured walled garden of Nintendo has never quite managed to be. But whichever mode of distribution you personally favored, one thing became clear as the 1980s gave way to the 1990s: neither Generation Nintendo nor the emerging Generation Wintel would be going anywhere anytime soon.

(Sources: The Making of the Atomic Bomb by Richard Rhodes; Game Over by David Sheff; Compute!’s Gazette of May 1988, March 1989, August 1989, September 1989, October 1989; Computer Gaming World of September/October 1985 and June 1988; Amazing Computing of January 1989; materials in the SSI and Brøderbund collections at the Strong Museum of Play.)

Footnotes

Footnotes
1 Activision changed their name to Mediagenic midstream in these events. Because I haven’t told the story behind that change yet, and in order to just generally avoid confusion, I simply refer to the company as “Activision” in this article.
 

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Opening the Gold Box, Part 4: Pool of Radiance

Pool of Radiance

Pool of Radiance is one of the most important CRPGs of all time in terms of both design and the genre’s commercial history. Coming as it did near the end of the line for an 8-bit CRPG tradition that began in earnest with the original Ultima and Wizardry games back in 1981, it’s easy to see it as the culmination of that tradition, blending the ideas and approaches of its predecessors with its own brand new commercial trump card, the Dungeons & Dragons license. The latter was more than enough to move Pool of Radiance and the Gold Box line it spawned into place as the 1B to the Ultima series’s perennial 1A, replacing the Bard’s Tale games, whose own shooting star was now in the descendant. As Wizardry had been replaced by The Bard’s Tale not so long ago, so was The Bard’s Tale now replaced by the Gold Box.

My wife Dorte and I recently played through Pool of Radiance as the first stage in a grander project of trying to take the same party of characters through the entire four-game series that it begins. This article describes what we found therein.

Being the first game in a series that would spawn three direct sequels, Pool of Radiance limits your characters to somewhere between level 6 and 9, depending on class; this is strictly a low- to mid-level adventure, reserving the real power-gaming for its sequels. Still, there’s a big difference between level 1 and level 6, and the thrill of seeing your characters advance and grow in power, so much at the heart of an RPG’s appeal, is the greatest at the lower levels.

The story is appropriate to the characters’ somewhat limited powers. It’s surprisingly modest in scale and scope, at least within the over-the-top context of ludic fantasy in general. Instead of saving the world, you’re “only” out to save a little town called Phlan that’s been largely overrun with monsters in recent years. Like so much about Pool of Radiance, the scenario harks back to the tabletop Dungeons & Dragons experience, to iconic low-level adventures like Gary Gygax’s own The Keep on the Borderlands and the classic British module The Sinister Secret of Saltmarsh. In these, as in Pool of Radiance, the stakes for the campaign world are relatively low but the stakes for the players’ party couldn’t be higher. There are, thank God, no “Chosen Ones” or existential universal threats in Pool of Radiance, a welcome distinction that largely holds true throughout the Gold Box line.

In addition to the decidedly modest heights to which characters are allowed to rise in Pool of Radiance specifically, the need to fit the Gold Box games in general into TSR’s existing milieus tended to rein in such excesses. You can’t have every party saving the world when said world needs to be shared by hundreds of adventure modules, source books, computer games, and novels. Those who are invested in the Forgotten Realms as a setting will be able to situate Phlan on a map of the Realms and enjoy the lengthy explication of the region’s history and geography included with the game. Those like me who couldn’t really care less how Phlan fits into the greater Realms don’t have to worry about it.

More interesting to me is the game’s method of telling the more immediate story of your own party of adventurers. As in the contemporaneous Wasteland, much of that story is moved into an accompanying booklet of paragraphs. To my mind, though, Pool of Radiance‘s paragraph book is richer and more interesting than that of Wasteland. In addition to flavor text, you’ll also find maps, diagrams, and illustrations inside the paragraph book to further enrich the experience. And, while I wouldn’t accuse the writing of being precisely good, it is knowing and entertaining in its pulpy cheesiness — and really, how much more can one expect out of such an artificial narrative experience as a traditional monster-bashing CRPG? Dorte and I laughed at the writing a lot, but, hey, it was good-natured laughter; we didn’t go in expecting Shakespeare.

Pool of Radiance

When starting Pool of Radiance, the first order of business — after getting past the irritating code-wheel-based copy protection, that is — must be to create your six-character adventuring party. As was remarked often by disappointed purists back in the day, Pool of Radiance offers nothing close to a full implementation of the byzantine collection of Advanced Dungeons & Dragons hardcovers. You can, for instance, choose among only the four core, archetypal character classes of fighter, cleric, magic user, and thief, combining them with the six races of human, dwarf, elf, gnome, half-elf, and halfling. Personally, I don’t consider such simplifications a negative at all really. Trust me, what’s here is more than (over)complicated enough. More on that later.

Don't you just love the 1980s permed hair and headband? Makes me want to listen to a little Olivia Newton John.

Don’t you love the 1980s permed hair and headband? Makes me want to listen to a little Olivia Newton John.

As usual for games of this tradition, Pool of Radiance lets you re-roll a character’s statistics as many times as you like to get someone you consider viable. Or, if you like, the game lets you bypass all of the virtual dice-rolling and just input starting ability scores of your choice for your characters. Implemented in the service of some ill-defined scheme to let you move your favorite tabletop characters into the computer game, the feature was promptly used by legions of cheaters to make parties full of super characters with the maximum score of 18 in every attribute. But the final joke was on them: Pool of Radiance punishes such players by scaling some of the fights to the overall power of the party, leading to some long, drawn-out combats for the cheaters that those who play fair will breeze through. As we’re beginning to see already, this game does have a way of proving itself more cleverly designed than one initially wants to give it credit for.

You can combine male heads with female bodies and vice versa when creating a portrait for your character, a feature apparently left in because it amused SSI's programmers. Combined with the questionable fashion choices, the results can be kind of horrifying.

You can combine male heads with female bodies and vice versa when creating a portrait for your character, a feature apparently left in because it amused SSI’s programmers. Combined with the questionable fashion choices, the results can be kind of horrifying.

You can also choose what each character’s “tabletop miniature” will look like, a feature reaching all the way back to Dungeons & Dragons‘s earliest roots in hardcore miniatures wargaming. Unfortunately, it’s hard to see much difference in the icons with these pixelated graphics.

Pool of Radiance

Once you’ve put your party together, you can finally begin the game proper. It opens with your arrival by boat at the last remaining human enclave in the once-thriving village, and a brief guided tour thereof by a representative of the town. The screen layout will be immediately familiar to anyone who’s played a Wizardry or Bard’s Tale game. I would say, however, that just the guide’s introduction alone already contains more text and story content than either of those games.

After the guide is finished, you can start to explore. The opening area is devoid of monsters and completely safe (well, almost; stay out of taverns for a while). It contains all the expected accoutrements of a CRPG home base: shops of various sorts, temples for healing, a training hall for leveling up.

Pool of Radiance

It wouldn’t be Advanced Dungeons & Dragons if the shops didn’t offer a healthy selection of Gary Gygax’s beloved but incomprehensible-to-the-rest-of-us Medieval arms. (“How many kinds of pole arms do you need, Gary?” asked Dave Arneson. “It’s a stick with a pointy thing on the end of it!”) Players of course always ignore all the Gallic gibberish and just pick out a trusty long sword, axe, or mace. None of the weird stuff is used by any of the creatures you fight, nor is it found in any of their treasure hoards, triggering a sneaking suspicion that the designers of Pool of Radiance had no more idea what any of this is than the rest of us do.

Pool of Radiance

Another nod to the classic tabletop experience is the table of “tavern tales” found in the paragraph book, just like the ones found in Keep on the Borderlands and all those other early Dungeons & Dragons adventure modules. (How many modules start with the party meeting in a tavern and overhearing rumors about that nearby castle/dungeon/graveyard/monastery?)

Pool of Radiance

Your goals in Pool of Radiance are delivered in the form of commissions found at the city clerk’s office. Several are usually available at any one time, giving the game a welcome non-linearity. As you carry out commissions, you return to the clerk to check them off your to-do list and to receive rewards in the form of experience and money. The whole process is immensely satisfying. As you build up your party, you venture further and further afield, claiming back more and more of Phlan from the monsters. This modest exercise in urban renewal feels far more rewarding than the elaborate save-the-world plots found in most CRPGs.

Another thing that happens as you complete commissions is that you gain a better and better overview of Phlan and its environs as a whole, learning how it all fits together. As usual in such old-school CRPGs as this one, each area is a fixed size, of 16 by 16 squares in this case. Yet SSI made the effort to make them fit together in logical, even intriguing ways to build a larger environment. If you can manage to get yourself in the right frame of mind, mapping really does become one of Pool of Radiance‘s pleasures. Dorte, a spatial-puzzle-loving fan of Carcassonne and Blokus in all the ways I am not, is the cartographer when we play Gold Box games. (I’m the driver; she wants nothing to do with that quirky interface.) I caught her from time to time when we weren’t playing redrawing and repositioning and even taping together her level maps to create a grand plan of Phlan: “This is fun!”

Making mapping far more fun in Pool of Radiance is the game’s complete disinterest in all of the nonsense that’s usually associated with it. There are no spinners or teleports or other artificial time-extenders and frustration-inducers. Unlike The Bard’s Tale, Pool of Radiance has enough real content that it doesn’t need that stuff. Indeed, the designers bent over backward to make mapping as painless as possible. Your grid location on the current map is usually shown right there onscreen, as is the direction you’re currently facing; note the “5, 5” and the “E” respectively on the screenshot above. There’s even an overhead auto-map of sorts. It’s not quite ideal — doors don’t show up on it, nor for that matter anything else other than walls and corridors — but, hey, it shows that they were trying. It’s all part of a thoroughgoing theme of Pool of Radiance, that of duplicating most of the gameplay of its predecessors in the broadest strokes, but doing it all just a little bit better, a little bit smarter, and most of all with a little bit more mercy on you, the long-suffering player.

For instance, consider the case of the wandering monster. In Wizardry or The Bard’s Tale, entering a new area always brings a little thrill of excitement as you get to see what types of new critters now come after you. That excitement dissipates, however, as the same handful of monsters just keep coming at you. Pretty soon you just wish you could move around and finish drawing your map without being attacked by endless hordes of the same old same old.

Pool of Radiance fixes this problem, simply and ingeniously and without requiring much technical innovation at all. When you enter a new area, you do indeed find it populated with the expected horde of wandering monsters. Once you’ve fought and won a certain number of combats, though, they simply stop coming. Your overarching goal being to clear the monsters out of Phlan, this makes a great deal of thematic sense for this particular game. But more importantly, it makes a lot of sense as good game design in general. Combined with lots of interesting fixed encounters, far more than the one or two typical of a Wizardry or Bard’s Tale dungeon level, it keeps the game from ever descending into a dull grindfest. Just when you’re starting to get tired of a stream of samey encounters, they stop. I can’t overemphasize what a difference this one simple act of mercy makes for my own enjoyment of Pool of Radiance. Suddenly an entire genre of gaming that used to bore me becomes a pleasure. The older I get and the more loath I become to waste my time on anything if I can help it, the more my first rule of game design becomes a match for my first rule of writing: don’t be boring.

Pool of Radiance

Pool of Radiance‘s adherence to that maxim extends to the times when you do have to fight; combat in this game is a magnificent experience. I think most fans of Pool of Radiance and the other Gold Box games would agree with me that their beating heart is the best combat engine yet devised for a CRPG at the time of their release. Indeed, some would argue that these games still haven’t been bettered in this respect if your definition of good CRPG combat is a cerebral, tactical, turn-based affair. (Granted, such a thing is not particularly in step with mainstream tastes these days.) There’s a welcome logic at play here that’s painfully absent from virtually all of the Gold Box series’s rivals. Because combat is what you spend the vast majority of your time doing in these old CRPGs, the designers of this one decided to take the time to make it really, really great.

And, like so much about the Gold Box games, the focus on intricate combat is also a perfect fit for the tabletop Dungeons & Dragons license. Many have accused that game of not being a role-playing game at all, rather a 1:1-scale wargame focusing on combat almost to the exclusion of all else. Whether you consider that description to be a criticism or not — one suspects that that’s exactly what many if not most players really wanted from the game anyway — Pool of Radiance does its inspiration proud. Just as combat is the essence of Dungeons & Dragons, combat is the essence of the Gold Box games.

Take, for instance, the inevitable mass-damage Fireball spell, a staple of just about every fantasy CRPG ever made. When your magic user gains access to Fireball in the latter stages of Pool of Radiance, it’s a big moment. Yet it’s still not something you can use quite as mindlessly as you can in other games. This Fireball spell has a set area of effect, and doesn’t discriminate between friend and foe. Therefore you need to place it very, very carefully to avoid nuking your own party. You also have to reckon with range, line of sight, and even the spell’s casting time when doing so; if your magic user gets hit while she’s busy casting a spell, she loses it. None of which is to say that a spell like Fireball isn’t wonderful. Quite the opposite: it’s all the more satisfying when a well-placed explosion takes out an entire rank of orcs. And then there’s Lightning Bolt, another spell you’ll acquire at about the same time as Fireball that’s even more tricky to set up just perfectly, and even more satisfying when it works. There are many layers to the onion of Gold Box combat, and they only multiply as you climb the ranks and build more powerful characters — and of course find yourself fighting more powerful monsters as you do so, often with special attacks of their own to go with unique immunities and vulnerabilities that demand you adjust your tactics constantly.

In fact, one might argue that when it comes to combat Pool of Radiance actually betters the typical tabletop experience as most real players knew it. Gary Gygax’s elaborate rules for combat presumed a lot of knowledge about where all of the various combatants were standing in relation to one another and the environment, but it was never entirely clear how to plot and keep track of all that without infinite time to draw up floor plans or construct scale models of the environment. But the computerized Dungeons & Dragons has no problem coming up with such plans on the fly, presenting each battle using wargamey “miniatures” that would have warmed Gygax’s heart and keeping track of all of the other complications that usually led to fudging, simplifying, and house-ruling the tabletop game. One might say that all those fiddly rules were just waiting all along for SSI to come along and make them actually playable. Gold Box combat rules. I can’t emphasize that enough. It’s so wonderful that I’m willing to forgive a lot about the rest of the game that surrounds it.

And that’s good because, almost paradoxically given how progressive Pool of Radiance is in many ways, there really is quite a lot to forgive here. The game’s biggest strength is also its biggest weakness: almost every one of its numerous frustrating, infuriating qualities stems from an overzealous faithfulness to the fiddly rules of Advanced Dungeons & Dragons.

To begin with, there’s the racial level limits, which arbitrarily cap the maximum advancement in all classes except thief for all races except humans. The level limits are something of a hidden poison pill whose effect won’t hit you until you import your old party with all of their hard-won experience into Pool of Radiance‘s sequel. It comes as a hard blow indeed when you realize that some of your stalwarts are going to be untenable because they can’t keep pace with the escalating power of the opponents they will be facing in that game and the ones that follow. All you can do is cast your old non-human characters aside and roll up new, human characters to replace them. This is terrible game design, all courtesy of our old friend Gary Gygax. Here’s his justification:

The character races in the AD&D system were selected with care. They give variety of approach, but any player selecting a non-human (part- or demi-human) character does not have any real advantage. True, some of those racial types give short-term advantages to the players who choose them, but in the long run, these same characters are at an equal disadvantage when compared to human characters with the same number of experience points. This was, in fact, designed into the game. The variety of approach makes role selection more interesting. Players must weigh advantages and disadvantages carefully before opting for character race, human or otherwise. It is in vogue in some campaigns to remove restrictions on demi-humans — or at least relax them somewhat. While this might make the DM popular for a time with those participants with dwarven fighters of high level, or elven wizards of vast power, it will eventually consign the campaign as a whole to one in which the only races will be non-human. Dwarves, elves, et al will have all the advantages and no real disadvantages, so the majority of players will select those races, and humankind will disappear from the realm of player character types. This bears upon the various hybrid racial types, as well.

Like so many of Gygax’s justifications, this one is patent nonsense. (I do, however, treasure the smirking reference to what’s “in vogue” — classic Gygax through and through.) The way to ensure that humans stay viable and desirable, if that’s a design goal, isn’t to cripple all of the other races so badly that they become pointless, but to offer some similar off-setting advantage to humans. Humans in TSR’s own Star Frontiers tabletop RPG, for instance, get to add some bonus points to the ability scores of their players’ choice, justified with a paean to humanity’s sheer jack-of-all-trades adaptability in contrast to the more specialized powers of the other races.

Pool of Radiance

We also have Gygax to thank for Pool of Radiance‘s convoluted method of handling spells. Unlike virtually every other CRPG but like tabletop Advanced Dungeons & Dragons, a cleric or magic user’s list of spells in this game isn’t treated as a handy universal repository from which she can fire off the spell of her choice at will (as long, of course, as she still has the mana to do so). No, in the Gold Box games you have to memorize ahead of time the precise spells you think you will actually want to use on your next expedition. Because you usually don’t know precisely what kind of monsters you’ll be fighting in the course of said expedition, you’re continually being caught out with the wrong selection of spells. Run into a pack of disease-causing undead without having memorized Cure Disease? Too bad; reload back at camp and try a different spell arsenal. Run into the rare locked door that your fighters can’t bash in, and you don’t have Knock memorized? Take the long walk back to a safe area to rest and memorize it. There’s no strategy to any of this, just rote trial and error. The system is actively damaging to the pleasure induced by that magnificent combat engine. Because so many of the more specialized spells are useful only in specific situations, you end up treating every encounter as a nail and always having lots of Fireball hammers memorized to bash it with. How much better would it be to feel the thrill of satisfaction that comes with a well-timed Animate Dead, Blink, or Invisibility 10′ Radius?

One can only be thankful that SSI didn’t see fit to implement the tabletop rules’ requirement that characters collect a bunch of “material components” to cast most spells. (Interestingly, a similar system did show up in Ultima, with its system of “reagents.”) Presumably it was just too much to fit into a program that needed to run on a Commodore 64 — and thank God for that.

The most initially baffling of all the design choices in Pool of Radiance — baffling, that is, if you aren’t familiar with the tabletop game — is its handling of money. First of all, the game insists on dividing your funds into different types of coins — platinum, gold, electrum, ad nauseam — and keeping rigorous track of exactly how many of each coin your characters carry. It would be like a game with a contemporary setting telling you that you have 2 five-dollar bills, 2 one-dollar bills, 3 quarters, 1 dime, 1 nickel, and 7 pennies instead of just telling you you have $12.97. All because, once again, that’s how Gygax says you should do it. The Gold Box games are quite possibly the only CRPGs in history where your quest can hinge on whether you have the correct change for something. How’s that for heroic fantasy?

Pool of Radiance

And then there’s just so much money. Phlan and its environs are drowning in wealth. Because the weight of all of those individualized coins is meticulously tracked, you can’t carry it all; never have Dorte and I wished more for a bank than during our time in Phlan. Within a few hours, you’ll be leaving mountains of coins behind after encounters as a matter of course, dropping coins in the street, leaving shopkeepers 1000-platinum-piece tips after spending 10 gold pieces on a few arrows. Forget trying to reclaim the village from the monsters; there’s enough money in Phlan to buy each and every citizen a mansion in whatever is the Forgotten Realms’s equivalent of Beverly Hills. What on earth is going on here? Why would anyone design a game this way?

Well, what’s going on here is a vicious conflict between the needs of Pool of Radiance the computer game and the tabletop Advanced Dungeons & Dragons rules. Those rules are as persnickety about experience points as they are about most things, allowing Dungeon Masters to award them for exactly two things: killing monsters and finding treasure. A tabletop Dungeons & Dragons campaign is — or was meant to be — a slow-paced affair, with characters spending many months at each level. In the Dungeon Master’s Guide and elsewhere, Dungeon Masters are continually cautioned not to let their campaigns devolve into “Monty Haul” affairs where magic items and experience points are passed out like candy. Yet a CRPG like Pool of Radiance is in fact by necessity a Monty Haul affair. People don’t want to spend months waiting for their computer characters to level up. People want to see them move through the ranks in relatively short order, want a more concentrated dose of the RPG experience. So, SSI needed to increase the pace. The obvious way to do that was to hand out more experience more quickly. Yet they were bound to the Advanced Dungeons & Dragons rules that coupled experience awards strictly to monsters killed and hoards looted. And now we begin to understand the broken economy: all that money is flying around strictly as a way of passing experience to characters without violating the letter of the Advanced Dungeons & Dragons rules; the spirit of the rules is, of course, another matter entirely.

The natural next question is to ask why SSI felt themselves bound so strictly to the tabletop rules, even when it proved so damaging to the finished product. The obvious supposition is that TSR, fiercely protective of Dungeons & Dragons as they always were both before and after the era of Gary Gygax, told them they were so bound. The contemporary adventure-game reviewer and columnist Shay Addams, who may or may not have been reporting information gleaned from contacts at SSI, claimed that “TSR insisted that SSI stick by the original rules, and they had final say on the finished product.” While the latter assertion is certainly true, the idea of an overly pedantic, nitpicky TSR is somewhat cast into doubt by the fact that people who were associated with the Gold Box project at SSI don’t tend to describe the relationship in those terms today. Instead we hear always of a genuinely collaborative relationship filled with lots of give and take, a relationship so warm that it spawned cross-company friendships that persisted in some cases long after both companies ceased to exist. Further, one has to presume that the folks SSI was working with at TSR were all too aware themselves of what a confusing muddle Advanced Dungeons & Dragons could be, for they were hard at work on a second edition of the rules that was meant to untangle some of their Gygaxian knots at the very time that SSI was developing Pool of Radiance.

But, whether the compulsion to so literally translate so many rules from tabletop to desktop arose from within TSR or SSI, Addams is right about its effect: “That restriction must have been creatively inhibiting, for it means ignoring much of what game designers have learned about writing RPGs designed to be played on a computer — which are decidedly different from face-to-face games.” Advanced Dungeons & Dragons proved a double-edged sword for Pool of Radiance, the source of much of what is good in it and most of what is bad. I’m not sure that I’ve ever reviewed another game that so freely mixes really good ideas with really bad ones. Too often Pool of Radiance feels like playing tabletop Dungeons & Dragons with the most humorlessly pedantic Dungeon Master ever.

On balance, though, the good outweighs the bad — which I must say kind of surprises me, given that there’s so very much I love to complain about in this game. One big difference-maker is certainly that the thing that Pool of Radiance does best, tactical combat, it does so insanely well. And then when we get out of the weeds of the irritating minutiae of Advanced Dungeons & Dragons and look at Pool of Radiance in a more holistic sense, those shocking progressive tendencies do overshadow the pedanticism in the final reckoning. Unlike so many of its contemporary CRPGs, there’s a sense about this one that its designers actually tried to walk a mile in their players’ shoes. Pool of Radiance is very solvable in comparison to an Ultima with its fragile string-of-pearls approach to plotting, and doesn’t wear out its welcome like a Bard’s Tale with its boring empty mazes and boring endless combats. If you told me that you only planned to play one 1980s-vintage CRPG in your life, I’d tell you to make it this one.

Thankfully, it’s recently become much easier to do just that. Pool of Radiance and its three sequels are now available on GOG.com along with all the other Gold Box games, ready to run on modern computers. These versions emulate the MS-DOS versions, which are faster, prettier (relatively speaking), and easier to play than the Commodore 64 originals. (Trust me, you don’t want to play 8-bit CRPGs in their 8-bit incarnations, unless you really, really enjoy swapping mounds of disks and waiting, waiting, waiting at every turn.)

I won’t lie to you: the learning curve can be a little steep with these games. To try to alleviate that just a bit, I’ll close today by offering some hard-won tips Dorte and I assembled after our own recent play-through. Crude and ugly and opaque though it may appear in the beginning, stick with it for an hour or two and you may be surprised at just how compelling Pool of Radiance can become. Sure, you might find yourself complaining the whole time you play; it’s just that kind of game. But give it a fair chance and soon you might not want to quit playing either. And that’s the real test, isn’t it?


 

A Few Tips On How to Best Enjoy Your Time in Phlan (and Beyond)

  • Take the time (and paper and ink) to print out the paragraph book rather than relying on a digital copy. There’s something to be said for the old-school physicality of flipping through actual pages to find notes and clues. And of course if you have a physical copy it’s easy to put a tick next to the entries you’ve read. Don’t peek at entries you haven’t been asked to read, and certainly don’t just read the paragraph book straight through. This game deserves to be played fair, on its own terms.
  • Plenty of modern players will want to bail as soon as they get a look at Pool of Radiance‘s bizarre-by-modern-standards keyboard-only interface. But have faith: yes, the interface is bizarre, but it’s consistent in its bizarreness. In general, you move up and down through vertical menus of nouns by using the 7 and 1 key on the numeric keypad, and select from horizontal menus of verbs by pressing the first letter of your choice. Every option available to you at any given time is always displayed onscreen, showing that SSI was by no means totally ignorant of the principles of good interface design. You can move your party about the world and move the cursor about the scene of combat using the numeric keypad as well. Within a few hours the interface will start to feel like a comfortable old shoe. No, really. Trust me.
  • Especially if you’re planning to take the grand tour through all three of Pool of Radiance‘s sequels, you’ll want to think carefully about the party you put together. All of the non-human races are pretty much right out, despite their ability to multi-class and other special abilities, because they come with crippling level limits that you will likely hit well before the end of the second game. As for classes, Dorte and I did quite well with a party made up of three fighters, two clerics, and one magic user. (I’m not a big fan of thieves, although their back-stabbing ability can be fun.) Having an extra cleric on-hand to heal and fight alongside your fighters can really come in handy at the lower levels, and having two clerics to turn undead in the graveyard, one of the toughest parts of Pool of Radiance, can be a lifesaver in many combats. In the second game you get the chance to turn one of your clerics and perhaps one of your fighters into magic users by doing something called dual-classing — which, yes, is different from multi-classing. Use it to build an offensive-magic-heavy party for the later games, where spells count for more and more and swords for less and less.
  • You’ll want to take your time making each individual character, re-rolling as many times as necessary to get one that will be viable in the long term; attribute scores, if not quite set in stone, can be increased only very rarely throughout the series. I recommend that each character should have a score of at least 17 in her class’s core attribute (Strength for fighters, Intelligence for magic users, Wisdom for clerics, Dexterity for thieves). Every character should have at least a 15 in Dexterity and Constitution, respectively to be able to move quickly in combat and to get bonus hit points with every level gain. And even the less critical ability scores shouldn’t be too awful; I would set 12 as an absolute floor. In order to dual-class in a later game, a character has to have at least a 15 in the core attribute of her old class and at least a 17 in that of her new; keep that in mind when planning your party and rolling your characters.
  • Buy a hand mirror for each character in one of the general stores in Phlan right away. No, it’s not vanity (although some of the hairstyles in Pool of Radiance might make you think otherwise). Trust me, you’ll thank me when the time comes.
  • Buy a bow and arrows for each of your fighters to go with their melee weapons. Thanks to the turn-based combat, you can switch back and forth at will on the fly, and it’s great to be able to cut down enemies at a distance.
  • Stay out of taverns early in the game to avoid the classic first-time Pool of Radiance experience of getting your new party embroiled in a massive, baffling free-for-all of a bar fight that leaves them all dead and you wondering what the hell just happened. I suspect that more players have bailed permanently on the game right there than at any other point.
  • Maps of all of Pool of Radiance are available in many places, including the official clue book that comes with the game if you buy it from GOG.com. Use them if you must. Before you do, though, at least take a stab at mapping the old-fashioned way. Again, the physicality of mapping on graph paper adds an ineffable something to the experience.
  • When pursuing commissions, remember that you don’t need to do them in the order they’re presented to you. If one is proving too difficult, save it for later and try another.
  • Dead trolls come back to life after a certain number of combat rounds. To prevent this, either kill them with fire — tricky to do at the lower levels — or keep a character standing on the exact spot where the troll died.
  • Early in your travels, you’ll encounter a notoriously difficult room full of trolls. Don’t feel like you have to defeat them right there and then. Go on and build up your strength a bit more, then come back for them.
  • To tackle the graveyard, your entire party needs to be equipped with silver or (preferably) magical weapons. Remember to use your cleric(s) to turn undead at the beginning of every fight involving undead monsters!
  • Dead, in the sense of 0 hit points, is not usually dead in Pool of Radiance. Unless the character was hit very hard, you can usually keep her alive but unconscious for the rest of the fight by bandaging her or casting Cure Light Wounds on her. You’ll definitely want to do so, given that…
  • Another one of Pool of Radiance‘s hidden poison pills is that if you pay to have a character resurrected in a temple (not like you don’t have enough money for it!) she loses 1 point of Constitution, a stiff price to pay indeed given how precious ability scores are. Think long and hard about whether that’s a price you’re willing to pay, or whether you should just try that last fight again.
  • You can convert your lower-denomination coins to platinum by “Pooling” your money inside a shop, then picking it up — or some portion of it — before you leave. This gives you more buying power for less weight carried. Even better, you can store your wealth yet more efficiently as gems and jewelry that you can sell whenever you have need of a little walking-around money.
  • If you have a set of the old first-edition Advanced Dungeons & Dragons hardcovers lying around, or are willing to spring for digital copies, it’s a good idea to consult them when you aren’t sure what something does or is. Some of the more obscure magic items and spells in Pool of Radiance aren’t properly explained anywhere else. Dorte thought these musty old books with the cheesy covers were hilarious when I dug them out — she persisted in calling them “the nerd books” — but she did keep asking me to look stuff up in them. Which brings me to…
  • Play with a partner, one of you mapping and one of you driving. Like all good things in life, a good game becomes even better when it’s shared. And wouldn’t you like to have someone to high-five when you use all your (combined) wits to win a tough fight?

(Sources: Shay Addams’s review of Pool of Radiance is found in the October 1988  Questbusters, and the Gary Gygax quote in the September 1979 Dragon.)

 
 

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Opening the Gold Box, Part 3: From Tabletop to Desktop

Joel Billings of SSI never had a whole lot of use for Dungeons & Dragons, TSR, or RPGs in general. In this he was hardly unique among hardcore wargamers. The newer hobby had arisen directly from the older, forcing each and every grognard to a judgement and a reckoning. Some wargamers saw in RPGs the experiential games they had really been wanting to play all along; they jumped onto the RPG bandwagon and never looked back. Others, the ones who found Montgomery and Rommel far more interesting than Frodo and Sauron, scoffed at RPGs and their silly fantasies and clung all the tighter to their Avalon Hill and SPI boxes. And of course some split the difference, playing a little of this and a little of that.

Joel counted himself among the scoffers. His one experience with playing Dungeons & Dragons hadn’t been a positive one: a sadistic Dungeon Master killed his whole party before he had even begun to figure out what was going on. “This is the stupidest game I’ve ever seen,” he concluded. He never felt seriously tempted to try it again.

By the time that SSI was off and running, Joel and other wargame stalwarts like him had more reasons than ever to dislike RPGs. The late 1970s, you’ll remember, had seen the wargame at its commercial zenith, the RPG the exciting, fast-rising upstart genre. As the 1980s dawned and Dungeons & Dragons exploded into a popularity no wargame had ever dreamed of, it was hard not to blame one genre’s rapid rise for the other’s slow decline. Already in 1982 SPI, alongside Avalon Hill one of the twin giants of wargaming, found themselves in a serious financial crisis brought on partly by the general decline of the wargame market, partly by the general recession afflicting the American economy at the time, and partly by general mismanagement all too typical of their hobbyist-driven industry. TSR, now more than ten times the size of SPI thanks to the Dungeons & Dragons fad, gave them a secured loan of $425,000 to keep their doors open a while longer.

It will likely never be known whether what happened next was the result of Machiavellian scheming or just Gary Gygax and the Blume brothers’ usual bumbling approach to running TSR. Just two weeks after giving SPI the loan, TSR inexplicably called it in again. Having already used TSR’s money to satisfy their other creditors, SPI had no possible way to pay back the loan. TSR therefore foreclosed, announcing that they were taking over SPI. Shortly thereafter, realizing that SPI was so financially upside down as to become a negative asset on their books, they announced that what they had actually meant to say was that they were assuming ownership of all of SPI’s assets but none of their debts. When SPI’s creditors balked at this brazen attempt by TSR to have their cake and eat it too, TSR negotiated to pay them off for pennies on the dollar; something was better than nothing, figured the creditors. The end result was an SPI bankruptcy filing in effect if not in fact.

But any old wargamer who thought that the TSR purchase heralded better days for the company and the hobby was quickly disabused of that notion. TSR proved a terrible steward of SPI’s legacy, alienating their entire old design team so badly that they left en masse to reform as a new Avalon Hill subsidiary called Victory Games. Worse, TSR claimed that their acquisition of SPI’s assets had not included the paid-up subscriptions to SPI’s beloved house organ Strategy & Tactics; subscriptions were not assets at all, you see, but “liabilities.” Every Strategy & Tactics subscriber, even those who had splashed out a bundle for a “lifetime” subscription, would have to re-up immediately to continue receiving the magazine. And no, there would be no compensation for missed issues from the old regime. This act of betrayal of SPI’s most loyal customers didn’t just kill the most respected wargaming magazine in the world; it also, as Greg Costikyan puts it, shot the old subculture of wargaming in general in the head.

So, if a veteran wargamer like Joel Billings needed further reason to dislike all this Dungeons & Dragons silliness, there he had it. Trip Hawkins, a member of SSI’s board from the company’s inception, claims that he started telling Joel that he should branch out into CRPGs almost immediately after SSI was founded. But, although SSI quickly began to supplement their wargames with sports titles and other sorts of strategy games, Joel resisted CRPGs, saying that he preferred to publish “the games that he enjoyed personally.” RPGs, whether played on the tabletop or the desktop, clearly weren’t in that category.

Although Joel did nothing to encourage CRPG submissions, in late 1983 a fairly decent one arrived of its own accord. Written by two teenage brothers, Charles and John Dougherty, Questron had already ping-ponged around the industry a bit before it reached SSI. When the Dougherty brothers had sent it to Origin Systems, Richard Garriott had not only rejected it but told them in no uncertain terms to expect legal trouble if they dared to release something he considered to be so obviously derivative of his own Ultima games. Word of Garriott’s displeasure may very well have made the other major publishers shy away, until it ended up with the Doughertys’ long-shot, nichey little SSI. Joel decided that, with a first entry in the genre all but gift-wrapped on his desk, he might as well dip a toe into these new waters and see how it went. SSI published Questron in February of 1984, albeit only after finding a way to placate an angry Garriott, who learned of their plans to do so at the January 1984 Winter Consumer Electronics Show and pitched a royal fit. Joel gave him a small stake in Questron‘s action and a small note on its box: “Game structure and style used under license of Richard Garriott.”

Questron

Questron proved a modest start to something very significant. The game, benefiting from the lack of new Ultima or Wizardry titles during 1984, did unexpectedly well. In fact, when the Commodore 64 port of the Apple II original shipped in August, it became the fastest-selling new release SSI had ever enjoyed. The final total would hit almost 35,000 copies, pretty good numbers for a company whose average game still failed to break 10,000 copies. Some meeting notes dated December 2, 1984, make the new thinking that resulted clear: “Going into fantasy games now, could really affect sales favorably.” A little over a month later, SSI was already going through something of an identity crisis: are we a “wargame company” or a more generalized “computer-game company,” more meeting notes plaintively ask.

But SSI would have a hard time building on the momentum of Questron in the time-honored game-industry way of turning it into a franchise. In the contract the Dougherty brothers had signed with SSI, the latter was granted a right of first refusal of a potential sequel. This put the Doughertys in essentially the same situation as a restricted free agent in sports: they were free to shop a potential Questron II to other publishers if they wished, but they had to allow SSI the chance to match any publisher’s offer before signing a final contract. Not understanding or choosing to ignore this stipulation, the Doughertys allowed themselves to be poached by none other than Trip Hawkins’s Electronic Arts, who, with The Bard’s Tale series still in the offing, were eager to hedge their bets with another potential new CRPG franchise. SSI knew nothing about what was going on until the Doughertys announced that they had gone over to the slicker, better-distributed Electronic Arts — farewell and thank you very much for everything. Feeling compelled to defend his own company’s interests, Joel sued Electronic Arts and the Doughertys. A potential Questron series remained in limbo, its momentum dissipating, while the lawsuit dragged on. The situation doubtless made for some strained times back at SSI’s offices, where board-member Trip Hawkins was still coming every month for the directors meeting.

The suit wasn’t settled until April of 1987, ostensibly at least largely in SSI’s favor. The Doughertys’ long-delayed sequel was published shortly thereafter by Electronic Arts, but under the new title of Legacy of the Ancients. Meanwhile the Doughertys were obliged to design, but not to program, a Questron II for SSI; the programming of the sequel could either be done in-house by SSI or outsourced elsewhere at their discretion. It ended up going to Westwood Associates, a frequent SSI contractor on ports and other unglamorous technical tasks who would soon be making a bigger name for themselves as a developer of original games. Released at last in February of 1988, Questron II felt rather uninspired, as one might expect given the forced circumstances of its creation. It did surprisingly well, though, outselling the first Questron by some 16,000 copies. Rather than its own merits, its success was likely down to increasing enthusiasm for CRPGs in general among gamers, and to other things going on that year that were suddenly making little SSI among the biggest names in the genre.

Questron II

In the immediate wake of Questron I‘s release and success, however, those events were still well in the future. Neither Joel Billings’s troubles with his two teenage problem children nor his personal ambivalence toward CRPGs deterred him from recognizing the potential that game had highlighted. Never a publisher to shy away from releasing lots of games, SSI added CRPGs to their ongoing firehose of new wargames. To Joel Billings the businessman’s pleasure if perhaps to Joel Billings the wargamer’s chagrin, the average SSI CRPG continued to do far, far better than the average wargame. Indeed, their very next CRPG(ish) game after Questron, an unusual action hybrid called Gemstone Warrior released in December of 1984, became their first game of any type to top 50,000 copies sold. The more traditional Phantasie — names weren’t really SSI’s strong suit — in March of 1985 also topped the magic 50,000 mark. Soon the CRPGs were coming almost as quickly as the wargames: Rings of Zilfin (January 1986, 17,479 sold); Phantasie II (February 1986, 30,100 sold); Wizard’s Crown (February 1986, 47,676 sold); Shard of Spring (July 1986, 11,942 sold); Roadwar 2000 (August 1986, 44,044 sold); Gemstone Healer (September 1986, 6030 sold); Realms of Darkness (February 1987, 9022 sold); Phantasie III (March 1987, 46,113 sold); The Eternal Dagger (June 1987, 18,471 sold); Roadwar Europa (July 1987, 18,765 sold).

As the list above attests, sales figures for these games were all over the place, but trended generally a bit downward over time as SSI flooded the market. Yet one thing did remain constant: the average SSI CRPG continued to outsell the average SSI wargame by a healthy margin. (The only exception to this rule was Roger Damon’s remarkable Wargame Construction Set, which after its release in October of 1986 became a surprise hit, the first SSI game to crack 60,000 copies sold.) All of these SSI CRPGs — so many coming so close together that it’s difficult even for dedicated fans of the genre’s history to keep them all straight — occupied a comfortable if less than prestigious second rung in the industry as a whole. To describe them as the games you played while you waited for the next Ultima or The Bard’s Tale may sound unkind, but it’s largely accurate. Like SSI’s other games, they tended to be a little bit uglier and a little bit clunkier than the competition.

Wizard's Crown

At their best, though, the rules behind these games felt more consciously designed than the games in the bigger, more respected series — doubtless a legacy of SSI’s wargame roots. This quality is most notable in Wizard’s Crown. The most wargamey of all SSI’s CRPGs, Wizard’s Crown was not coincidentally also the first CRPG to be designed in-house by the company’s own small staff of developers, led by Paul Murray and Keith Brors, the two most devoted tabletop Dungeons & Dragons fans in the office. Built around a combat engine of enormous tactical depth in comparison to Ultima and The Bard’s Tale, it may not be a sustainedly fun game — the sheer quantity and detail of the fights gets exhausting well before the end, and the game has little else to offer — but it’s one of real importance in the history of both SSI and the CRPG. Wizard’s Crown and its sequel The Eternal Dagger, you see, were essentially a dry run for the series of games that would remake SSI’s image.

Coming off a disappointing 1986, the first year in which SSI had failed to increase their earnings over the previous year, Joel Billings was greeted with some news that was rapidly sweeping the industry: that TSR was interested in making a Dungeons & Dragons computer game, and that they would soon be listening to pitches from interested parties. To say that Dungeons & Dragons was a desirable license hardly begins to state the case. This was the license in CRPGs, the name that inexplicably wasn’t there already, a yawning absence about to become a smothering presence at last. Everyone wanted it, and had wanted it for quite some time. That group included SSI as much as anyone; once again pushing aside any misgivings about getting into bed with the company that had shot his own favorite hobby in the head, Joel had been one of the many to contact TSR in earlier years, asking if they were interested in a licensing deal. They hadn’t been then, but now they suddenly were. Encouraged by Murray and Brors and other rabid Dungeons & Dragons fans around the office, Joel decided to put on a “full-court press,” as he describes it, to spare no effort in trying to get the deal for his own little company. Sure, it looked like one David versus a whole lot of Goliaths, but what the hell, right?

The full list of Goliaths with which SSI was competing for the license has never been published, but in interviews Joel has mentioned Origin Systems (of Ultima fame) and Electronic Arts (of The Bard’s Tale fame) as having been among them. As for the other contenders, we do know that there were at least seven more of them. One need only understand the desirability of the license to assume that the seven (or more) must have been a veritable computer-game who’s who. “We were going head to head with the best in the industry,” remembers Chuck Kroegel, a programmer and project manager on SSI’s in-house development team.

SSI was duly granted their hearing, scheduled for April 8, 1987, at TSR’s Lake Geneva, Wisconsin, headquarters. With a scant handful of weeks to prepare, they scrambled desperately to throw together some technology demos; these felt unusually important to SSI’s pitch, given that they were hardly known as a producer of slick or graphically impressive games. Those with a modicum of artistic talent digitized some monster portraits out of the Monster Manual on a Commodore Amiga, coloring them and adding some spot animation. Meanwhile the programmers put together a scrolling three-dimensional dungeon maze, reminiscent of The Bard’s Tale but better (at least by SSI’s own reckoning), on a Commodore 64.

But it was always understood that these hasty demos were only a prerequisite for making a pitch, a way to show that SSI had the minimal competency to do this stuff rather than a real selling point. When SSI’s five-man team — consisting of Joel Billings, Keith Brors, Chuck Kroegel, the newly hired head of internal development Victor Penman, and Vice President of Sales Randy Broweleit — boarded their plane for Lake Geneva, they were determined to really sell TSR on a vision: a vision of not just a game or two but a whole new computerized wing of Dungeons & Dragons that might someday equal or eclipse the tabletop variant. The pitch document that accompanied their presentation has been preserved in the SSI archive at the Strong Museum of Play. I want to quote its key paragraphs, the “Overview,” in full.

The Advanced Dungeons & Dragons computer game system would be provided as a series of modules built around a central character-creation, combat, and magic system. The first release would be this central system, which would include a modest dungeon adventure. It would be followed by the release of a number of adventure modules suitable for beginning-level characters. With the passage of time, higher-level adventures and more character types would be offered. Editors which would permit users to create their own dungeons, outdoors, and cities would also be provided. The timing on the introduction of these later releases would be determined by market demand.

The first release would be the central system. It would be similar to the Player’s Handbook in that it would provide for the creation of a number of character classes, combat, and spells. The players would draw on these abilities to create their characters for adventuring. Also included in this first release would be an introductory dungeon adventure in which the computer program would perform as DM.

This first release would be followed by a number of adventure games similar to TSR’s dungeon and adventure modules. The earliest of these would be aimed at beginning characters. As time passed and players had an opportunity to build up more powerful characters, more challenging modules would be released.

It is anticipated that at least three game sets will be released as a result of periodic improvements in and expansions of the game system. Each of these would be built on an improved and expanded version of the central system. The systems would be kept upwardly compatible so that characters developed on earlier versions of the system could take advantage of its improvements. Dungeon and adventure modules would be created for each of these game sets.

At some point (to be determined by marketing considerations) a number of editors would be released. These editors would enable the users to create their own computer adventures. The first of these would be a Dungeon Master’s Guide-type package, which would provide instructions and tools for setting up the adventures and a Monster Manual-type package to provide monsters for these adventures (the monster disk might be released much earlier since we can see non-DMs wanting it). Specialized packages for creating outdoor adventures, city adventures, overland adventures, seafaring adventures, underwater adventures, etc., would be added to meet market demand.

SSI's original plan for a Dungeons & Dragons "product family," as presented at their pitch. You can see traces of what would come here -- the eventual "Gold Box" line of CRPGs would be grouped into three separate series, each offering the chance to import characters from one game into the next -- the idea of a central "game disk" and add-on "adventure modules" would be thankfully abandoned.

SSI’s original plan for a Dungeons & Dragons “product family,” as presented at their pitch. You can see glimmers of what would come later here — the eventual “Gold Box” line of CRPGs would be grouped into three separate series, each offering the chance to import characters from one game into the next — but the idea of a central “game disk” and add-on “adventure modules” would be thankfully abandoned.

In some ways, what this overview offers is a terrible vision. The Wizardry series had opted for a similar overly literal translation of Dungeons & Dragons‘s core-game/adventure-module structure, requiring anyone who wanted to play any of the later games in the series to first buy and play the first in order to have characters to import. The fallout from that decision was all too easy to spot in the merest glance at the CRPG market as of 1987: the Wizardry series had long since pissed away the position of dominance it had enjoyed after its first game to become an also-ran (much like SSI’s own CRPG efforts) to Ultima and The Bard’s Tale.

On the other hand, though, this overview is a vision, which apparently stood it in marked contrast to most other pitches, focused as they were on just getting a single Dungeons & Dragons game out there as quickly as possible so everyone could start to clean up. TSR innately understood SSI’s more holistic approach. With the early 1980s Dungeons & Dragons fad now long past, their business model relied less on selling huge quantities of any one release than in leveraging — some would say “exploiting” — their remaining base of hardcore players, each of whom was willing to spend lots of money on lots of new products.

Further, the TSR people and the SSI people immediately liked and understood one another; the importance of being on the same psychological wavelength as a potential business partner should never be underestimated. Born out of wargames, TSR seemed to have that culture and its values entwined in their very DNA, even after the ugly SPI episode and all the rest of the chaos of the past decade and change. Many of the people there knew exactly where scruffy little SSI was coming from, born and still grounded in the culture of the tabletop as they were. These same folks at TSR weren’t so sure about all those bigger, slicker firms. While Joel Billings may not have had a lot of personal use for Dungeons & Dragons, that certainly wasn’t true of many of his employees. Joel claims that the “bottom line” that sold TSR on SSI was “an R&D staff that knows AD&D games, plays AD&D games, and enjoys AD&D games.” They would feel “honored to be doing computer AD&D games. If you’re doing fantasy games, the AD&D game is the one to do.” Chuck Kroegel sums up SSI’s biggest advantage over their competitors in fewer words: “We wanted this project more than the other companies.” That genuine personal interest and passion, along with SSI’s idea that this would be a big, ambitious, multi-layered, perhaps era-defining collaboration — TSR had never been known for thinking small — were the important things. The details could be worked out later.

At the Summer Consumer Electronics Show in June — yes, it’s that landmark CES again — SSI and TSR announced their unlikely partnership, formally signing the contract right there at the show in front of the press and SSI’s shocked rivals. The contract was for five years of Dungeons & Dragons software, with options to renew thereafter. It would officially go into effect on January 1, 1988, although development of a planned torrent of products would start immediately.

There would be three distinct Advanced Dungeons & Dragons product lines. One line, which grew out of whole cloth during the negotiations, would be a series of “multi-player action/arcade games” that used settings and characters from TSR’s various novels and supplements, but otherwise had little to do with the tabletop game: “These games will focus on special aspects of AD&D, such as swordplay, spell-casting, and dungeon and wilderness exploration.” Having no particular competence in the area of action games, SSI would sub-contract with their European publishers, U.S. Gold, to make these games, drawing from the deep well of hotshot British game programmers to which U.S. Gold had access.

Another line evolved out of SSI’s original plan for a sort of “Dungeons & Dragons Construction Set.” Instead of letting Dungeon Masters make new computerized adventures — SSI and TSR, like many other companies, were worried about killing the market for future games by putting too good game-making tools in the hands of players — the Dungeon Masters Assistant line would be designed to aid in the construction of adventures and campaigns for the tabletop game.

And finally there was the big line: a full-fledged implementation of Advanced Dungeons & Dragons as a series of CRPGs. The idea of a “central system” with “adventure modules” blessedly disappeared within a few months of the contract signing, replaced by a series of standalone games that would allow those who wished to do so to import the same party into each sequel; those who didn’t wish to do so, or who hadn’t played the earlier games at all, would still be able to create new characters in the later games.

The choice of a partner for this high-profile deal had been driven entirely by the creative types at TSR and the kinship they felt for SSI. That’s doubly surprising when you consider that it occurred well into the reign of Lorraine Williams, whose supposed dislike of games and gamers and constant meddling in the design process would later win her an infamous place in fan legend as the most loathed real-life villain in the history of the tabletop RPG. Whatever the veracity of the other claims made against her, in this case she ignored lots of very sensible questions to let her creative people have the partner they wanted. Could nichey little SSI improve their marketing and distribution enough to get the games in front of as many potential customers as someone like Electronic Arts? Could SSI raise the standards of their graphics and programming to make something attractive and slick enough to match the appeal of the Dungeons & Dragons trademark? In short, was SSI really up to this huge project, many times greater in scope than anything they’d done before? Lorraine Williams was betting five years of her flagship brand’s future, the most precious thing TSR owned, on the answer to all of these questions being yes. It was one hell of a roll of the dice.

SSI was more than ready to crow about their coup.

SSI was more than ready to crow about their coup from the moment the contract was signed.

If SSI was to pull it off, they would have to mortgage their hopefully bright future as the software face of Dungeons & Dragons and expand dramatically. In the months following the contract-signing ceremony, their in-house development staff expanded from 7 to 25 people. Among the new hires were SSI’s first full-time pixel artists, hired to give the new products a look worthy of the license. SSI’s games having never been the sort to wow anyone with their beauty, figuring out the graphics thing presented perhaps the greatest challenge of all, as Victor Penman recognized:

In the past, when SSI was primarily a wargames company, graphics were not as important as game play. Now the graphics will be better, making this product more of an improvement than any other. We’re committed to carrying out state-of-the-art graphics all the way down the line, so we’re dedicated to game sophistication and a new level of graphics more so than anything we’ve done to date.

With the action games outsourced to U.S. Gold and the Dungeon Masters Assistant line being less demanding projects likely to be of only niche appeal anyway, the big push at SSI was on the first full-fledged Dungeons & Dragons CRPG. The new project used the two Wizard’s Crown games, especially those games’ intricate tactical-combat system, as a jumping-off point; most of the SSI veterans who had worked on those games were now employed on this new one. But that could only be a jumping-off point, for SSI’s plans needed to be much more ambitious now to please both TSR and the gaming public, who would expect this first real Dungeons & Dragons CRPG to be something really, truly special. As the first CRPG of a series that would come to include many more, a whole software ecosystem needed to be built from scratch to create it. A multi-platform game engine, interpreters, scripting languages, and level editors were all needed just for starters.

In a move that SSI would soon have cause to regret, the tool chain was built around the Commodore 64, then enjoying its belated final year as the American home-computer industry’s dominant platform. The choice isn’t hard to understand in the context of 1987: the 64 had been around for so long and for so strong that one could almost believe it would continue forever. SSI had sold 35 percent of all their games on the Commodore 64 during 1986, 10 percent more than its closest rival, the Apple II. If anything, these numbers were low for the industry in general, reflecting SSI’s specialization in cerebral strategy games, traditionally a bastion of the Apple II market. With this new partnership, SSI’s bid for the big time, there seemed every reason to think that the 64’s percentage of the pie would only increase. Therefore they would build and release the Dungeons & Dragons games first on the Commodore 64, ensuring that they looked and ran well on that all-important platform. Then they could adapt the same engine to run on the other, often more capable platforms.

The arrival of Dungeons & Dragons at SSI and the dramatic upending of the daily routine that it wrought created inevitable tensions at what had always been a low-key, workmanlike operation. The minority of staffers assigned to the non-Dungeons & Dragons business-as-usual — i.e., the company’s wargames and the last sprinkling of non-licensed CRPGs in the pipeline — started to feel, in the words of Chuck Kroegel, like “outcasts.” Staffers referred to themselves as either working in Disneyland (everything Dungeons & Dragons) or being exiled to Siberia (everything non-Dungeons & Dragons). Sometimes those descriptions could feel distressingly literal: desperate for space, SSI exiled the small team that tested and perfected non-Dungeons & Dragons external submissions to an unheated, cheerless nearby building. “There was a feeling on their part that we were getting all the goodies and they got all the cold Arctic air,” remembers Keith Brors.

Jim Ward, who got on fabolously with SSI, visits in 1990 to celebrate the company's tenth anniversary along with his plus-one.

Jim Ward, who got on fabulously with SSI, visits along with his plus-one in 1990 to celebrate the company’s tenth anniversary.

The folks in Disneyland got plenty of help from Lake Geneva. In the beginning the TSR/SSI partnership really was a partnership, standing it in marked contrast to most similar licensing deals. The scenario for the first Dungeons & Dragons CRPG was first written and designed as a tabletop adventure module by three of TSR’s most experienced staff designers, working under one Jim Ward, whose own history with Dungeons & Dragons went back to well before that name existed, when he had played in Gary Gygax’s earliest campaigns. The tabletop module was passed on to SSI for implementation on the computer in January of 1988. SSI had their hands plenty full before that date just getting the game engine up and running; that job was described by Victor Penman as “equivalent to producing the Player’s Handbook, the Dungeon Master’s Guide, and the Monster Manual in one program.”

TSR’s close involvement ensured that the end result really did feel like tabletop Dungeons & Dragons, more so than any of the competing CRPG series — and this, of course, was exactly what its audience wanted. Ward’s team chose to set the game in TSR’s new campaign world of the Forgotten Realms, envisioned as the more generic, default alternative to the popular but quirky Dragonlance world of Krynn. The big boxed set that introduced the Forgotten Realms was published well after the contract signing with SSI, allowing TSR to carve out a space on the world’s map reserved for the computer games right from the outset. While many have grumbled that words like “generic” and “default” do all too good a job of describing the Forgotten Realms — “vanilla” is another strong candidate — Ward and company nevertheless drowned their scenario in the lore of the place, such as it is, leading to a CRPG with a sense of place comparable only to the Ultima series and its world of Britannia. To further cement the connection between Dungeons & Dragons the tabletop game and its computerized implementation, TSR prepared tie-in products of their own, including a novelization of the first CRPG written by Jim Ward with the help of Jane Cooper Hong and the original tabletop adventure module that had served as SSI’s design document.

SSI had promised TSR when making their original pitch that they could have an official Dungeons & Dragons CRPG ready to go within thirteen months at the outside of signing a deal. Joel Billings always took great pride in his company’s punctuality. Lingering, “troubled” projects of any stripe were a virtual unknown there during the 1980s; outside and in-house developers alike quickly learned to just get their games done and move on to the next if they wanted to continue to work with SSI. Dungeons & Dragons proved to be no exception. SSI would manage to meet their deadline of summer 1988.

With the big day drawing near, Joel Billings took an important step to address the still-lingering questions about whether SSI had the promotional and distributional resources to properly sell Dungeons & Dragons on the computer. It marked the next phase in SSI’s long, multi-faceted relationship with Trip Hawkins and his company Electronic Arts. Barely a year removed from settling SSI’s lawsuit and less than a year removed from losing the big TSR contract to them, Electronic Arts bought into SSI to the tune of 20 percent in May of 1988, giving the smaller company some much-needed cash to spend on a big Dungeons & Dragons promotional effort. SSI also became one of Electronic Arts’s affiliated labels, thus solving the distribution problems. As previous tales told on this blog will attest, such deals with the titans of the industry could be dangerous territory for smaller publishers like SSI. But SSI did have advantages that most of the affiliated labels didn’t: in addition to the longstanding personal relationship enjoyed by Trip Hawkins and Joel Billings, the buy-in would give Electronic Arts a real stake in SSI’s success, making them much harder to gut and cast aside if they should disappoint.

Grognards to the end, Trip Hawkins and Joel Billings dressed up as generals to celebrate their strategic alliance of May 1988.

Grognards to the end, Trip Hawkins and Joel Billings dress up as generals to celebrate their “strategic alliance” of May 1988.

SSI released the first title in all three branches of their new Dungeons & Dragons family tree in August of 1988, each on a different platform of the several each title would eventually reach. Dungeon Masters Assistant Volume I: Encounters shipped on the Apple II. It would sell 26,212 copies across four platforms — not bad for such a specialized utility. Heroes of the Lance, an action game set in Dragonlance‘s world of Krynn that was developed and delivered as promised from Britain, shipped on the Atari ST. The first of what would come to be known as the “Silver Box” line of action-oriented Dungeons & Dragons games, it would sell an impressive 88,808 copies across four platforms, enough to easily qualify it as SSI’s all-time biggest seller.

Enough, that is, if it hadn’t been for Pool of Radiance, first of the “Gold Box” line of full-on Dungeons & Dragons CRPGs. Recognized as The Big One in the lineup right from the start, it didn’t disappoint. Beginning on the Commodore 64 and moving on to MS-DOS, the Apple II, the Macintosh, and the Amiga, its final sales total reached 264,536 copies in North America alone. By far the most successful release of SSI’s history as an independent company, it became exactly the transformative work that SSI (and Electronic Arts) had been banking on, a ticket to the big leagues if ever there was one. Even the Pool of Radiance clue book outsold any previous SSI game, to the tune of 68,395 copies.

Summer CES, June 1988. The big day draws near.

Summer CES, June 1988. The big day draws near.

The second serious attempt of 1988 to adapt a set of tabletop-RPG rules to the computer, Pool of Radiance makes, like its contemporary Wasteland, an enlightening study in game design for that reason and others. Happily, it’s mostly worthy of its huge success; there’s a really compelling game in here, even if you sometimes have to fight a little more than you ought to to tease it out. As a game, it’s more than worthy of an article in its own right. By way of concluding my little series on SSI and TSR and my bigger one on the landmark CRPGs of 1988, I’ll give it that article next time.

(Sources: As with all of my SSI articles, much of this one is drawn from the SSI archive at the Strong Museum of Play. Other sources include the Questbusters of March 1988, Computer Gaming World of March 1988 and July 1988, and Dragon of November 1987, May 1988, and July 1990. Also the book Designers and Dragons by Shannon Appelcline, and Matt Barton’s video interviews with Joel Billings.)

 
 

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Opening the Gold Box, Part 2: Ten Odd Years at TSR

TSR

For much of the 1980s, TSR’s tabletop RPG Dungeons & Dragons was both a looming presence and a baffling absence in the world of computer games. In one sense, this new thing that Gary Gygax and Dave Arneson had wrought early in the previous decade was absolutely everywhere, not only in the many CRPGs that paid it obvious homage but also in many other, less obvious derivatives that owed so much to its vision of interactive storytelling: Infocom’s text adventures, Sierra’s graphic adventures, even Microprose’s flight simulators with their career modes that let you play the role of a single pilot.

Yet strangely absent were computer-game boxes with the actual name of Dungeons & Dragons on them. A licensing deal for this, one of the most recognizable names in nerd culture, would be a surefire winner, as was clear to every executive and marketing MBA in the computer-game industry. But for years, while Origin Systems and Sir-Tech and Interplay built profitable businesses on what Gygax and Arneson had wrought, TSR just wasn’t interested. Aside from Intellivision cartridges and electronic toys published by Mattel that had little to do with the tabletop game beyond using the trademark, they limited their interactions with the digital-games industry to the occasional legal threat fired across the bows of anyone who got too close to one of their trademarks. The disinterest persisted even as some of their own designers, like Paul Reiche III and Lawrence Schick, were moving on to the increasingly lucrative world of computer games. And it persisted even as CRPGs were by mid-decade generating far more revenue than the tabletop game that had so directly inspired them. It wasn’t as if TSR lacked ambition; this refusal to reach up and pluck the lowest-hanging fruit in the garden was happening even as they spent money they didn’t have on elaborate schemes to crack open the Hollywood coconut. Chalk it up to strange times, strange priorities, and a company that grew up way too quickly.

From as early as 1977, the story of TSR is the story of the two conflicting identities of Dungeons & Dragons. One identity reached back to the game’s roots in hardcore miniatures wargaming, a niche hobby if ever there was one. This Dungeons & Dragons was for those special people who took their games very seriously indeed, who reveled in complicated games. The other Dungeons & Dragons was just starting to look like it may be realizable as the 1970s entered their second half and the game continued to prove more appealing to more and more diverse people than anyone at TSR had ever imagined it could be. Maybe it could become really popular, the next Monopoly or Scrabble.

So, the question was on the table. Should Dungeons & Dragons remain a hobby game? Or could and should it become a mass-market game, with all that implied? Unable to decide, TSR tried to split the difference. In the process, in a move that would make any marketer break out in hives, they confusingly bifurcated their burgeoning market, turning Dungeons & Dragons into two completely separate, incompatible games that both happened to bear the same name.

The initial drive to streamline and mainstream Dungeons & Dragons originated from a source well outside of TSR’s inner circle. J. Eric Holmes, a doctor, professor of neurology, and sometime fantasy author, contacted TSR to tell them that he loved their game, but that they really ought to make it easier for people to find, learn, and play it. At the time, the rules were scattered in multiple books, all of them sold separately. One of the books, Chainmail, didn’t even bear the Dungeons & Dragons name at all, and even after you’d bought them all you still had to find a source for all those funny dice. He suggested a “basic” edition of Dungeons & Dragons, a single port of entry that would ship in a box like other games, and that would include everything needed to get started and take a character through the first few experience levels. A boxed game, Holmes mused presciently, might even be able to find a home in shopping-mall book and toy stores, rather than relying on the scattered network of hobbyist stores that were so few and far between in many areas of the country. Further, Holmes was willing to make it himself, rewriting Gygax’s rambling, scattered prose into a clear, straightforward set of rules that read like other game rules — i.e., that explained clearly and succinctly how to actually, you know, play this new game you’d just bought.

The original 1977 Dungeons & Dragons Basic Set.

The original 1977 Dungeons & Dragons Basic Set.

First released in 1977, the Dungeons & Dragons Basic Set went on to become the most successful single product in the history of the tabletop-RPG industry, seeing printings into the millions as it got steadily prettier and slicker through the rest of the 1970s, the 1980s, and into the 1990s. Popular demand led to a series of expansions — an “Expert” set, a “Companion” set, a “Master” set, and finally an “Immortal” set — that let players take their characters to ever higher levels in the same easygoing style.

Ironically, Gary Gygax, the anointed Father of Role-Playing, had very little to do with this most successful version of his game, although he did write the iconic adventure module The Keep on the Borderlands that was included with most of the Basic Sets sold. (Unsurprisingly given its inclusion in the Basic Set, The Keep on the Borderlands became the most-printed tabletop-RPG adventure module in history, reaching more than 1.5 million copies.) Even as Dungeons & Dragons was making its bid for the mainstream via the Basic Set, Gygax was digging its hardcore roots even deeper via an entirely separate line called Advanced Dungeons & Dragons.

Where the Basic Set was streamlined and accessible, Advanced Dungeons & Dragons seemed determined to make you work for your fun. Hewing to the tradition of the original Dungeons & Dragons rules, which had appeared as an irregular stream of supplements to Gygax’s older Chainmail rules for Medieval combat, Advanced Dungeons & Dragons came out in fits and starts, beginning with a Monster Manual full of statistics for an as-yet non-existent game system, followed by the Player’s Handbook six months later, and finally the Dungeon Master’s Guide a year after that. What you were supposed to do with the earlier bits and pieces of a game while you waited for the last of the three daunting hardcover books to be released was never really explained.

The Dungeon Master's Guide's cover didn't do much to convince concerned parents that this game wasn't Satanic.

The Dungeon Master’s Guide‘s cover didn’t do much to convince concerned parents that this game wasn’t Satanic.

The three books that make up the original Advanced Dungeons & Dragons are the most indelibly Gygaxian of any of TSR publications, truly their creator’s magnum opus. Never before had a set of humble game rules been so redolent of their maker’s personality. Taken as a whole, they represented easily the most complicated game of any type that anyone had dared publish to date, comprising many hundreds of thousands of words of Gygax’s tangled, less than graceful, yet often weirdly engaging prose, like a less overwrought H.P. Lovecraft. It’s great fun to open any of the books to a random page and just see what you see — even if, like me, you think that actually trying to play this thing as written sounds about as much fun as getting caught in a scything-blade trap (trust me, you don’t want that).

In fact, let’s try it now with the Dungeon Master’s Guide. Ah, here we go… on “missile discharge” into an “existing melee.” No one other than Gary Gygax could have written these paragraphs.

Likewise, discharging of missiles into an existing melee is easily handled. It is permissible, of course, and the results might not be too incompatible with the desires of the discharging party. Assign probabilities to each participant in the melee or target group according to sheer numbers. In the case of participants of varying size use half value for size “S”, normal value for size “M”, and one and one-half value for size “L” creatures which are not too much more than man-size. Total the values for each group and ratio one over the other. If side A has four man-sized participants, and side B has three smaller than man-sized participants and 1 size “L” bugbear, the ratio is 4:3. Then, according to the direction of the missile discharge, determine by using the same ratio. If 7 missiles were loosed, 4 would have a chance to hit side A, 3 side B. In cases where the ratio does not match the number of missiles, convert it to a percentage chance: 1/7 = 14% or 15%, depending on whether the missiles are coming from ahead of side A (14%) or from behind (15%). Thus 4/7 = 56% or 60% chance per missile that it will hit side A. The minor difference represents the fact that there will be considerable shifting and maneuvering during combat which will tend to expose both opponents to fire on a near equal basis. Such missiles must then be assigned (by situation or by random determination) to target creatures, a “to hit” determination made, and damage assessed for those who do hit.

If one opponent group is significantly larger than the other, accurate missiles which have a small area of effect can be directed at the larger opponent group with great hope of success. You may assign a minor chance of a missile striking a friend if you wish, but this writer, for instance, always allows archery hits to hit a giant or a similar creature engaged against a human or smaller opponent. [Quite an easygoing guy, that Gary! They’ll be dancing on the tables in Lake Geneva if this keeps up.]

Something tells me that Gary Gygax has a different definition of “easily” than I do. I’m not sure if a gift for making the simplest things sound complicated is really a desirable quality in a writer of game rules, but, whether it’s to nod your head to the occasional flashes of insight and good advice or just to make fun of stuff like the above, there’s something on every page of Gygax’s magnum opus worth reading.

Unfortunately, the era of the Advanced Dungeons & Dragons books also began to bring out some less charming facets of Gary Gygax. Transported in just a few years from repairing shoes in his basement for a subsistence (at best) wage to helming the fast-growing darling of the tabletop-games industry, his proprietary instincts began to come out. Dungeons & Dragons, previously a community effort in which everyone — not least Gygax and TSR — was making it up as he went along, became a brand with a definite owner. TSR now began to earn a reputation that they would never lose for the rest of their existence: a reputation as a difficult company to work for, to do business with, sometimes just to coexist in the same industry with. They were now growing rapidly indeed, adding to their ranks many energetic young Dungeons & Dragons fanatics who were bursting with enthusiasm to move to Lake Geneva and work at the epicenter of their hobby. These starry-eyed youngsters, unschooled in the ways of the world, would work for peanuts. TSR took full advantage of that. The company became a notoriously poor payer, and didn’t even offer job security in compensation; from 1980 on it would be racked by wave after wave of purges and lay-offs, followed by massive hirings of new rounds of eager youngsters. Meanwhile the executives, Gygax among them, collected cars like their employees did dice. TSR became the bully of their young industry, sending their lawyers scampering hither and yon to threaten rival game makers, makers of Dungeons & Dragons-compatible products, and even computer games that they judged to have sidled too close to one of their trademarks.

Among their ongoing legal squabbles was one with Dave Arneson, Gygax’s partner in crafting the original Dungeons & Dragons. Gygax made the unilateral decision that Advanced Dungeons & Dragons was such a thorough revision and expansion that it constituted a whole new game, authored solely by him, and that TSR therefore didn’t need to acknowledge Arneson’s contributions in the new hardcovers or pay him a royalty for them. Arneson promptly sued, resulting in a long, ugly court battle and finally a March 1981 settlement in Arneson’s favor that restored his royalties. Less happily for Arneson, Gygax’s agenda of setting sole public claim to Dungeons & Dragons was largely successful. Gygax is almost universally acknowledged as the father of Dungeons & Dragons today, and by extension the father of a huge chunk of the popular culture of the last several decades. Arneson, when mentioned at all, is usually relegated to a relative footnote in the story.

Gygax’s emerging determination to assert his personal ownership of the game is all too present in Advanced Dungeons & Dragons itself. Indeed, what with the system’s desire to anticipate and codify every possibility to ensure that it’s handled in every individual campaign just as Gygax would, one might call it the system’s very raison d’être. Whereas the original Dungeons & Dragons opened with an exhortation to adventure and a statement that every rule was really a mere “guideline” (emphasis original), Gygax opens the Dungeon Master’s Guide with a series of warnings befitting a fear-mongering political reactionary. “If Advanced Dungeons & Dragons is to survive and grow,” he tells us, “it must have some degree of uniformity.” The game’s rules are no longer guidelines, but “boundaries.” In “growth and change,” he tells us, is “great danger.” “Uniformity” must be present to prevent players from “going too far in some undesirable direction.”

The tension between Dungeons & Dragons as an imaginative vehicle and Dungeons & Dragons as a complex system had been present with the game since its very inception, when broadly speaking Arneson had been the wide-angle ideas man and Gygax the more narrowly focused translator of those ideas into rules. In the years that followed, different sorts of personalities continued to find Dungeons & Dragons fascinating on one level or the other. Sometimes these twin fascinations coexisted in a single personality; even Gygax during the early years was prone to occasional Aristotelian flights of fancy, describing Dungeon Masters as playwrights and their players as their thespians. With TSR’s decision to bifurcate the game into a basic and an advanced variant, however, each point of view now had a seeming champion, and players were obliged to commit to one camp or the other. One need only contrast Gygax’s statements about rules in the Dungeon Master’s Guide with what the 1981 second edition of the Basic Set had to say about them to understand why: “The purpose of these ‘rules’ is to provide guidelines that enable you to play and have fun, so don’t feel absolutely bound to them.”

Today the system that is widely considered the definitive version of old-school Dungeons & Dragons, the one most likely to be used by those who still indulge in such things, is Gygax’s Advanced version. Yet if we cast our eyes back to the game’s four-year commercial heyday, we find the situation reversed.

The beginning of said heyday can be precisely dated to August 15, 1979, the day that a psychologically disturbed Dungeons & Dragons player named James Dallas Egbert III disappeared from his dorm room at Michigan State University. A private investigator hired by his parents learned of this strange game Egbert loved to play, and came up with the theory that he must have been playing “for real” with his friends in the steam tunnels underneath the university, or had a psychotic break that led him to believe he was doing so. Presumably he’d gotten lost or injured down there. The disappearance and the private investigator’s theory thereof made the national news media, giving Dungeons & Dragons both its first taste of mainstream attention and its first taste of the controversy that would dog it for years to come. But, at least now in the beginning, the old maxim that any press is good press held. By the time Egbert finally turned up working in an oil field in Louisiana, his disappearance having had nothing to do with games played in steam tunnels or anywhere else, both the Dungeons & Dragons fad and the Dungeons & Dragons controversy were solidly off and running. When Egbert shot and killed himself in August of 1980, it only added fuel to both fires.

By the 1983 third edition of the Basic Set, it had taken on a more colorful, almost cartoon-like appearance to suit the game's ever younger fanbase. It's now for ages "10 and up."

By the 1983 third edition of the Basic Set, it had taken on a more colorful, almost cartoon-like appearance to suit the game’s ever younger fanbase. It’s now for ages “10 and up.”

In a recent article, I wrote about the early 1980s as the time when “school lunch rooms across the country were dotted with Dungeons & Dragons manuals and funny dice.” Well, the manuals in questions were largely not Gygax’s weighty tomes, but rather those found in the the cheaper, friendlier Basic Set and its sequels. These were the face of Dungeons & Dragons the mainstream phenomenon. Far outselling the Advanced books, this was the version of the game found on the shelves of toy stores, waiting for confused parents toting Christmas and birthday lists to pluck it down. One can almost chart the steady downward skew of the age of the typical Dungeons & Dragons player, from middle-aged wargamer to university student to high school to junior high, by charting the changes in diction in the Basic Set manuals as they went through revision after revision. By the time of the 1983 third edition, the text had taken on much the same gee-whiz tone as that other early-1980s children’s-publishing phenomenon, the Choose Your Own Adventure books. We’re a long way from Gygax’s fussy, meticulous style.

This is a game that is fun. It helps you imagine.

“As you whirl around, your sword ready, the huge, red, fire-breathing dragon swoops toward you with a ROAR!”

See? Your imagination woke up already. Now imagine: this game may be more fun than any other game you have ever played!

The Dungeons & Dragons game is a way for us to imagine together — like watching the same movie, or reading the same book. But you can write the stories, without putting a word on paper — just by playing the D&D game.

Gary Gygax, Brian Blume, and Kevin Blume

Gary Gygax, Brian Blume, and Kevin Blume

One of the many oddities of TSR’s history is that Gary Gygax, the company’s founder and the co-creator of its flagship game, had an actual controlling interest in the firm on only two short-lived occasions. The first of these was a brief instant just after TSR’s 1975 incorporation, before one Brian Blume and his father Melvin bought in to the tune of 70 percent. The Blumes’ primary qualification was that they had ready money to invest in getting Dungeons & Dragons properly off the ground, something Gygax the nearly destitute cobbler had a conspicuous need for.

Despite his lack of a clear controlling interest, Gygax had been allowed the final word on running the company through the rest of the 1970s. He was listed on the org chart as President, Brian Blume as Vice President, and Melvin Blume played no operational role. As the 1980s dawned, however, that arrangement began to change a bit. In September of 1980, yet another member of the Blume clan, Brian’s brother Kevin, bought out their father’s share. Kevin Blume seemed more determined than the other Blumes to make his voice heard in the board room, and apparently emboldened his brother as well. Thus TSR during the next few years was steered by a rather unwieldly three-headed monster, consisting of Gygax and the two Blume brothers.

The tension between TSR the hobbyist publisher and TSR the mass-market publisher was now more palpable than ever. Given the differences between Gygax’s hardcore Advanced Dungeons & Dragons and the streamlined boxed sets, it would make for a tidy narrative to cast him as the person in the triumvirate least enamored with the idea of TSR going mainstream. Certainly that’s a mantle that Gygax would be eager to claim for himself years later. Yet there is little contemporary evidence to point to any significant strife arising from the company’s trifurcated leadership during this period. On the contrary, the three men seemed largely in harmony on TSR’s future. Their vision saw TSR, once this semi-amateur plaything born of an obscure hobby — “TSR” stood for “Tactical Studies Rules”, for God’s sake — becoming a major voice in mainstream entertainment on the back of the Dungeons & Dragons fad. Thus when the Blumes proposed buying Greenfield Needlewomen, a maker of needlework products, as TSR’s first serious step beyond the tabletop-gaming ghetto, Gygax gave every indication of being fully on-board with the idea. “Crafts is a larger field than hobbies,” he explained to employees skeptical of the strange acquisition. Bigger was now automatically better. TSR’s big needlework initiative turned into a gigantic, millions-losing fiasco.

But the strangest episode to arise from this grab at the brass ring of mainstream success was undoubtedly Gary Gygax’s quixotic sojourn to Hollywood, land of a million broken dreams. The dream in this case was that of a major motion picture bearing TSR’s zealously protected Dungeons & Dragons trademark. Determined to play the part of the Tinseltown mogul to the hilt, in 1982 he pulled up stakes in family-friendly Lake Geneva and bought a bachelor pad — he had left his wife of 23 years and their five children just before the move — looking down on the Hollywood Hills. Rumors have always swirled around this period in Gygax’s life, which to all external appearances looks like as classic a mid-life crisis as this writer has ever witnessed. It’s claimed that he painted the town red with a succession of starlets, and even that he picked up a cocaine habit by way of further fitting in. I can’t speak too much to any of that, but will just say that the voyeur in me would love to have been a fly on the wall of his bachelor pad, to see how the beautiful people of Hollywood reacted to this balding, bespectacled, pot-bellied old wargamer — and how he reacted to them. He was a long way from the sand table in his Lake Geneva basement.

What I can say more definitively is that Gygax, like so many earnest amateurs before him, got fleeced by the sharks of Tinseltown. He paid James Goldman, a screenwriter whose star had fallen dramatically since authoring the award-winning play and film The Lion in Winter during the 1960s, $500,000 to write a dire script for the film. He shopped the script around the studios for many months and at yet more expense with no takers, not even after he allegedly convinced Orson Welles, who would take pretty much any gig he could get by this stage of his career, to star in it. In the end he had to settle for a deal with Marvel Comics’s film division to make a Dungeons & Dragons Saturday-morning cartoon; TSR was in the process of negotiating a license to make a Marvel Superheroes tabletop RPG at the same time, so one suspects a bit of quid pro quo. With its cheap, gaudy animation and dashed-off scripts, the cartoon wasn’t exactly a prestige project, if also not notably worse than the other licensed Saturday-morning fare of the time. Debuting on September 17, 1983, it lasted for three years, during which were produced a sporadic 27 episodes.

In retrospect the problems with Dungeons & Dragons as a trans-media property are plain as day. Such properties are universally built around their characters: Luke, Han, and Darth Vader; Bilbo, Frodo, and Gollum; Batman, Robin, and the Joker. But Dungeons & Dragons had no characters, nor a ready-made plot, nor even a setting to speak of. [1]TSR’s only official setting at the time was Gygax’s separately sold campaign world of Greyhawk, which was about as vanilla and abstract a place as a fantasy world could be. Handed a couple of sheets of blank mapping paper by TSR’s design department, Gygax had made up the geography in an afternoon, tailoring it to fit on those two pages. What were filmmakers really supposed to do with it, and what would they get out of it other than the use of a trademark that, even setting aside the fact that some parents thought it literally the devil’s work, was more associated with nerdy kids rolling dice in basements and lunch rooms than blockbuster entertainment? The makers of the cartoon series had felt forced to come up with a tortured framing story about just such a group of kids who get sucked into a real-life version of their fantasies and have to find their way home — thus inadvertently recalling the myth of James Dallas Egbert III. In short, there was just no there there. Trying to make a movie out of Dungeons & Dragons would be like trying to make a movie out of Battleship. (Oh, wait…)

TSR’s failed bid for the silver screen is made ironic by the existence of that other non-tabletop market that was eager for Dungeons & Dragons products: the world of computer games. But the commercial potential of an officially licensed game, despite being plain to everyone inside the computer-games industry, remained a massive blind spot for the TSR triumvirate as they negotiated with Hollywood and bought needlework companies. Instead they continued to regard computer games as a whole as an enemy to be defeated en masse by their tabletop products.

By mid-1983, just in time for the debut of the cartoon series, the Dungeons & Dragons fad had clearly begun to collapse. The Blumes, having expanded TSR to an all-time peak of almost 400 employees, were caught with their pants down. With Gygax still away in Hollywood, they cut desperately back in Lake Geneva, laying off some three-quarters of their workforce in the space of the next eighteen months.

In March of 1985, with TSR still in dire straits, Gygax swooped in to rescue the company — at least in his telling — from what he now considered to be the Blumes’ mismanagement. By exercising options to buy stocks and combining his new position with stocks that had been given to his son Ernie, he built a clear controlling interest in TSR — 51.1 percent — for the first time since that brief period after the incorporation ten years before. He pushed the Blumes out of their operational roles and set to work, in sole charge of the company again at last. He cut many of TSR’s slower-selling non-Dungeons & Dragons games, retrenched to focus again on the neglected hobby market rather than the mainstream, and, playing to the hardcore fans whom he knew would still buy, rushed out two new high-profit-margin if somewhat slapdash Advanced Dungeons & Dragons hardcovers, Unearthed Arcana and Oriental Adventures. (Because apparently the game wasn’t complicated enough already…)

These measures and others undoubtedly helped TSR avoid the looming prospect of complete collapse. But it was a couple of projects begun under the Blumes that would become the biggest moneyspinners by creating exactly the trans-media appeal that TSR had heretofore so painfully failed to generate. There was, first of all, that Marvel Superheroes RPG, the most successful non-Dungeons & Dragons game TSR would ever publish. And then there was Dragonlance.

A couple of years before, the design department had come up with the idea of a series of adventure modules that would each focus on a different sort of dragon. From this “dragon of the month” concept evolved Dragonlance, the tale, told over the course of twelve adventure modules, of a war that took place in a new fantasy world called Krynn. The idea soon further expanded to include source books, miniatures, and a trilogy of fat novels telling the same story as the adventure modules, written by staffers Margaret Weis and Tracy Hickman. The project, already mid-stream at the time of Gygax’s return, was a massive success; along with the new hardcovers, it gave the hardcore fans a reason to get excited about Advanced Dungeons & Dragons again. But the most profitable part of this very profitable project was the three novels. They at last provided appealing characters to go along with Dungeons & Dragons the abstract concept, and thereby topped their genre’s bestseller lists one after another. It may have been too late to have another go at Hollywood with Dragonlance‘s Tanis Half-Elven and Tasslehoff Burrfoot in hand, but, recognizing a good thing when they saw one, TSR would publish dozens more novels in the years to come that tied in in various ways with their games. Through many of those years, Dungeons & Dragons novels continued to prove more profitable than the rules, supplements, and adventures that inspired them.

But all that was still to come. What happened next inside the down-sized, slowly recovering TSR would leave Gary Gygax deeply embittered for the rest of his life. It’s a somewhat complicated financial story. I’ll do my best to hit the high points here, and point you to another article by Jon Peterson for the financial nitty-gritty.

Wanting to ensure that no current or future partner could ever sell the company out from under him, Gygax back in 1975 had written into TSR’s articles of incorporation a stipulation that any investor who wished to divest himself of his holdings must first offer his shares to the current management of the company, giving them a chance to buy the shares back themselves if they so wished, before he could sell them to a third party. The sidelined Blumes now did indeed wish to get out of TSR entirely and move on with their lives. They repeatedly told this to Gygax, and proposed that he buy them out to the tune of $500 per share. Gygax said this was too high, as the Blumes had fully expected he would, but kept dragging his feet on opening proper negotiations. At last, judging honor and law satisfied by their having given Gygax an opportunity to buy their shares, the Blumes made the move that Gygax would forever deem the most underhanded betrayal of his life.

Brian Blume, you see, had stock options of his own similar to those that had let Gygax gain control of the company. He’d just been reluctant to exercise them, being afraid that TSR had become a sinking ship. Now, though, he did so as part of a conspiracy involving a new investor named Lorraine Williams. A wealthy heiress who had first become aware of TSR only when she met Gygax in Hollywood, Williams had come back to Lake Geneva with him to work as TSR’s Vice President of Administration. But she hadn’t been satisfied in that role, and now made a play to take over the whole company.

Brian Blume’s options exercised, the Blume brothers quietly sold the whole kit and caboodle of their holdings — amounting to a clear controlling interest — to Williams. Just like that, on October 22, 1985, Gygax was out and Williams was in. Gygax immediately filed a lawsuit, but the court ruled in favor of Williams and the Blumes, saying the latter had fulfilled their fiduciary responsibilities by first offering in good faith to sell their shares back to Gygax.

Williams claims that she never intended to force Gygax out of the company entirely, that she imagined herself running the business side of things and Gygax in charge of the creative side. Brian Blume claims that Gygax forced Williams’s hand when word leaked of his plan to fire her from her role as Vice President and replace her with one Gail Carpenter, his eventual second wife. Whatever the veracity of such claims, Gygax considered the entire episode the most inexcusable of personal betrayals. He divested himself of his stock and walked away from TSR; his active role in the development of Dungeons & Dragons ended here. “The shape and direction of the Dungeons & Dragons game system are now entirely in the hands of others,” he wrote in his farewell address in TSR’s Dragon magazine.

Lorraine Williams didn’t do much to endear herself to either Dungeons & Dragons players or TSR’s employees in the years that followed. By most accounts deeply unpleasant to deal with on a personal level, she allegedly found TSR’s games and novels and all the rest interesting only to the extent that they were profitable. A marketer and businesswoman rather than a gamer, she’s blamed today for all sorts of things, sometimes fairly and sometimes unfairly. Much of the popular opinion about Williams can be traced back to Gygax, who for the rest of his life continued to excoriate both the Blumes and Lorraine Williams in ways that only grew more colorful as the years went by, egged on by the grizzled tabletop veterans for whom his rants became a legendary source of entertainment.

Any criticism of Williams’s tenure, however, must also reckon with the reality that the reign of Gygax and the Blumes had been a veritable garden of forking paths of poor decisions and missed opportunities. To put it bluntly, these three men had no idea what they were doing trying to run a company, and were too stubborn, arrogant, or blinded by Dungeons & Dragons‘s brief window of mainstream success to seek out someone who did. Their naivete is made all too clear by their persistence in comparing running a business to playing Dungeons & Dragons. Gygax declared their determination to take TSR from a “low-level” company to a “really high-level game producer such as Milton Bradley and Parker Brothers,” while Kevin Blume said they were “intuitively” good businessmen because they had learned everything they needed from games.

Perhaps what TSR the business really needed after all those years of amateur (mis)management was exactly what Williams provided: a businesslike head who wasn’t too close to the products, who focused on practical expansion into friendly related areas like fantasy novels rather than chasing chimeras in Hollywood. Under Williams, TSR would enjoy some years of a commercial success that was more modest in scale than that of the early 1980s but also more sustainable. The company’s employees may not have liked Williams all that much personally, but they certainly must have liked the relative stability she provided after the waves of layoffs and hirings that had marked the company’s earlier years.

And at least one result of the new Lorraine Williams era was welcomed by just about everyone. Once Gygax’s suit had been fended off and she was firmly in control, she let word leak out that TSR was at last seriously interested in finding a partner to make a licensed Dungeons & Dragons computer game. While she wasn’t a gamer like most of her customers, she had nevertheless spotted the blindingly obvious synergy that had somehow eluded her predecessors. We’ll see how she found her partner next time.

(Sources: In addition to the link in the article proper, Shannon Appelcline’s book Designers & Dragons Volume 1: The 1970s was invaluable, although I should note that I’m far harder on Gygax and TSR’s management in general than he is. For sheer entertainment value, the best article ever written about Gygax and Dungeons & Dragons is Paul La Farge’s “Destroy All Monsters”: “The transformation of player into character often turns out to be cosmetic: the fearless paladin and the sexy dark elf both sound and act a lot like a thirteen-year-old boy named Ted. And what Ted likes to do, mostly, is kill anything that crosses his path.” Seriously, go read it. Like, now.)

Footnotes

Footnotes
1 TSR’s only official setting at the time was Gygax’s separately sold campaign world of Greyhawk, which was about as vanilla and abstract a place as a fantasy world could be. Handed a couple of sheets of blank mapping paper by TSR’s design department, Gygax had made up the geography in an afternoon, tailoring it to fit on those two pages.
 
 

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